Thriving Practice with Tracy Cherpeski
by Tracy Cherpeski
More Hands Don't Fix a Broken Process: Practice Operations Featuring…
About this podcast
Welcome to Thriving Practice - the show for healthcare practice owners who want to grow their practice while taking back their time.
Hosted by executive coach and business consultant Tracy Cherpeski, this podcast features exclusive interviews with diverse healthcare business experts and successful practice leaders spanning the globe.
Join us for authentic conversations about what it takes to build a successful practice without sacrifice. Our goal is to equip you with the right mindset, strategies and tools to take back your time, grow your practice and elevate your leadership.
Subscribe now and then go to ThrivingPracticeCommunity.com to learn more about our modern Community of Practice for ambitious practice leaders who want to do things differently.
Episodes
The newest 20 of 100 episodes
- More Hands Don't Fix a Broken Process: Practice Operations Featuring Ginger Hilton, EP 291 · 39 min · Season 9 Episode 291Operations consultant Ginger Hilton shares the numbers every practice owner should track, what an operational foundation really includes, and why more staff won’t fix a broken…
- You Don't Have to Give Up Your General Practice to Find Your Niche – A Special SNACK Episode, EP 290 · 15 min · Season 9 Episode 290Tracy Cherpeski takes the interview seat to share why she narrowed her niche and how independent practices can focus on what they do best without leaving current patients behind.
- Practice Automation Isn't About Replacing Staff—It's About Keeping Them Featuring Jeremy Hummer, EP 289 · 41 min · Season 9 Episode 289Staff turnover costs more than you think. Hear why automation isn’t about replacing people—it’s about freeing them from paperwork so they actually want to stay. Plus: the real…
- A Kiosk Won't Fix a Broken Process: What a Former Chef Knows About Practice Technology Featuring Aaron Westphal, EP 288 · 46 min · Season 9 Episode 288Will a check-in kiosk cost your practice the human touch? Aaron Westphal of Kiosk Group explains why the right technology gives your front desk team time for the people in front…
- Time Off Isn't Time Off If Every Decision Still Runs Through You – A Special SNACK Episode, EP 287 · 12 min · Season 9 Episode 287Miranda puts Tracy in the interview seat to talk through what a practice owner needs in place before stepping away, and how to test it with a long weekend before the holidays.
- Don’t Wait, But Don’t Rush: A Year-End Order of Operations for Practice Owners, EP 286 · 18 min · Season 9 Episode 286Too tired to plan for next year? A five-step year-end order of operations for healthcare practice owners: don’t wait, but don’t rush.
- Some People Own a Business. Some People Own a Job. Featuring Mike Milligan, EP 285 · 38 min · Season 9 Episode 285Mike Milligan of 1.Oak Financial joins Tracy to explain why a written financial plan — not a single investment — is the most important document a practice owner will ever own…
- Is Your Practice Really HIPAA Compliant? A Real Talk – a Special SNACK Episode, EP 284 · 8 min · Season 9 Episode 284Are you actually HIPAA compliant, or just hoping you are? Tracy and Miranda get real about the compliance gaps most practices don’t see coming.
- The Wheels Fall Off at Every Stage: Lessons From Scaling to 24 Practices Featuring Dr. Corey Malnikof, EP 283 · 38 min · Season 9 Episode 283Corey Malnikof grew Palmer Care Group from one struggling clinic to 24 locations across five states — and he’s sharing the financial test, the systems, and the hard-won lessons…
- Brand Before You Market: What Independent Practices Get Backward About Growth Featuring Ashley Gay, EP 282 · 37 min · Season 9 Episode 282Ashley Gay of Digital Ash Agency joins Tracy to make the case that branding — not marketing — is the foundation every thriving practice is built on. If your practice is hitting a…
- Nobody Wants to Be the Bad Guy: What No-Shows Really Cost Your Practice – A Special SNACK Episode, EP 281 · 12 min · Season 9 Episode 281Miranda and Tracy break down what no-shows really cost a practice and how to enforce a cancellation policy without being the bad guy.
- Building a Private Practice You Actually Want: Psychiatry, Aesthetics & Longevity Featuring Dr. Daniela Rizzo, EP 280 · 39 min · Season 9 Episode 280A psychiatrist walks away from 20 years of hospital burnout and builds a thriving private practice—then writes a guide so you don’t have to figure it out alone. Dr. Daniela Rizzo…
- Crush Q4 Smarter: The Pre-Purchase Inspection for 2027, EP 279 · 12 min · Season 9 Episode 279Forget the Q4 sprint. Tracy introduces the pre-purchase inspection framework: audit your vision, systems, and financial clarity in August, so you can actually leverage them and…
- Stop, Hand Off, or Automate: The Framework Practice Owners Actually Need – A Special SNACK Episode, EP 278 · 12 min · Season 9 Episode 278Physicians spend 31 hours a week on administrative tasks instead of patient care. A psychiatrist and practice owner explain why this is a values conflict, not a productivity…
- The Hidden Cost of Chaos: How One Question Can Fix Your Healthcare Operations Featuring Srikar (Sam) Yeruva, EP 277 · 45 min · Season 9 Episode 277Your healthcare practice has hidden inefficiency eating up clinician time and patient experience. Operational intelligence reveals it—and fixes it. Learn how to build a solid…
- [REPLAY] From Pajama Charting to Month-Long Vacations: Practice Management Software That Actually Understands Healthcare Featuring Damien Adler, EP 276 · 48 min · Season 9 Episode 276A psychologist who ran his practice into burnout built systems so effective that his practice ran without him - including month-long vacations in Europe. Damien Adler shares how…
- From Idea to Live: How to Plan an Event Your Practice Actually Enjoys, a special SNACK Episode, EP 275 · 13 min · Season 9 Episode 275From the first spark to registration live: Tracy and Miranda walk through the event-planning systems that keep details from falling through the cracks. Discover how to use data…
- Stop Overpaying Taxes: A Tax Strategist Reveals the Strategies Doctors Are Missing Featuring Rachel Michaelov, EP 274 · 48 min · Season 9 Episode 274A tax strategist reveals the strategies high-earning healthcare professionals can use to legally reduce their tax burden—and why most practice owners have never heard of them…
- Infrastructure for Readiness: The Missing Foundation of Sustainable Practice Growth, EP 273 · 14 min · Season 9 Episode 273Tracy reveals why infrastructure—not ambition or effort—is what separates sustainable practice growth from burnout, and how to identify and build the foundations your practice…
- Before You Buy AI: The Smarter Way to Cut Admin Burden and Grow Your Practice Featuring Clark Van Oyen, EP 272 · 38 min · Season 9 Episode 272Cortico Health founder Clark Van Oyen shares why online booking — not AI — is the fastest way to cut admin burden in your practice, and how to hold your vendors accountable for…







