The Real Estate Playbook
by The Real Estate Playbook
Latest episode
Our Biggest Takeaways From 52 Episodes | Episode 52
Our Biggest Takeaways From 52 Episodes | Episode 52
About this podcast
The Real Estate Playbook is your go-to podcast for honest, real-life real estate talk. Whether you're an agent, a buyer, a seller, or just someone curious about the market, this show breaks it all down in a way that actually makes sense. No fluff, just helpful info, relatable stories, and smart advice from people who live and breathe this industry!
Episodes
The newest 20 of 52 episodes
- Our Biggest Takeaways From 52 Episodes | Episode 52 · 37 min52 episodes. One full year. And somehow, Shannon and James are still talking! We're celebrating our podcast's first anniversary by looking back at a year of real estate…
- Your Logo Isn't Your Brand | Episode 51 · 46 minIs your real estate brand actually helping you grow your business, or is it confusing the very clients you're trying to attract? In this episode, Shannon and James dive into…
- Stop Waiting for Mortgage Rates to Drop | Episode 50 · 1 h 1 minMortgage rates are up, monthly payments are climbing, and buyers are wondering if they should just wait it out. But what if there are ways to make buying a home more affordable…
- What Home Inspectors Wish Real Estate Agents Knew | Episode 49 · 54 minCould one home inspection mistake cost you or your brokerage thousands of dollars? In this episode, Shannon Watkins and James Clark sit down with Joe Kelley, owner of Avalon Home…
- Yes, You Can Fire a Client | Episode 48 · 25 minWhen is it actually time to fire a real estate client? In this solo episode, Shannon Watkins breaks down the situations where walking away from a buyer or seller may be the best…
- You got your real estate license. Now what? | Episode 47 · 55 minYou got your real estate license. Now what? In this episode, Shannon Watkins sits down with two agents at very different points in the beginning of their real estate careers…
- Real Estate Rules Have Changed | Episode 46 · 41 minThe rules of real estate have changed, and buyers, sellers, and agents who are still operating like it’s 2020 are feeling it. In this episode, Shannon Watkins and James Clark…
- Stop Hiring the Wrong Agents | Episode 45 · 42 minBuilding a real estate team isn't about finding anyone willing to join you. It's about finding the RIGHT people, and creating a system that helps them perform. In this episode of…
- Why Your Marketing Isn’t Working | Episode 44 · 38 minWhy isn't your real estate marketing actually bringing you business? This week, Shannon Watkins is joined by WREA Marketing Manager Madison D'Aquino to talk about what real…
- The Final Push to More Closings | Episode 43 · 17 minYou made it to the final stretch. Now it's time to finish strong. In this episode of The Real Estate Playbook, Shannon is joined by Christy Barnard to wrap up the final phase of…
- Behind on Your Real Estate Goals? | Episode 42 · 45 minBehind on your real estate goals for 2026? You still have time to turn the year around, but the next few months need to look different. In this episode of The Real Estate…
- What Top Real Estate Agents Are Doing Differently in 2026 | Episode 41 · 48 minWhat are top real estate agents doing right now to grow, adapt, and stay ahead? James is back from the 2026 Tom Ferry Success Summit in Anaheim, and he and Shannon are breaking…
- What Could Cost You Your Real Estate License? | Episode 40 · 59 minWhat can actually put your real estate license at risk? On this episode of The Real Estate Playbook, Shannon and James sit down with Jeff Ledford of Georgia REALTORS® to talk…
- DISC for Realtors: The Secret to Better Negotiations | Episode 39 · 37 minCommunication can make or break a real estate deal. In this episode of The Real Estate Playbook Podcast, Shannon Watkins and James discuss how understanding DISC personality…
- How to Turn Zillow Leads Into Closings | Episode 38 · 43 minThinking about joining a Zillow team? Wondering if Zillow leads are actually worth it? In this episode of The Real Estate Playbook Podcast, Shannon Watkins, James, and Zillow…
- Why Most Real Estate Teams Fail | Episode 37 · 49 minStarting a real estate team isn't just about hiring agents. It's about building a business that can actually support them. In this episode of The Real Estate Playbook Podcast…
- The 100K in 100 Days Plan Every Real Estate Agent Needs to Try | Episode 36 · 48 minCan you really generate $100,000 in GCI in just 100 days? Shannon and James break down Part 2 of their proven 100K in 100 Days Challenge and share the exact marketing strategies…
- The New Threat to Property Values? Data Centers Explained | Episode 35 · 48 minData centers are expanding across Georgia and the country, but what does that mean for homeowners, buyers, sellers, and real estate agents? In this episode of The Real Estate…
- The Hard Truth About Running a Real Estate Team | Episode 34 · 45 minThinking about starting a real estate team? This episode of The Real Estate Playbook Podcast gives you the honest version that most people never share. Shannon Watkins, James…
- The Biggest Mistakes I Made | Episode 33 · 50 minIn this episode of The Real Estate Playbook Podcast, Shannon Watkins and James Clark dive into Chapter 1 of Shannon's book, How to Build a Seven-Figure Real Estate Team. Shannon…
