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Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.
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- ' Kamikaze mission': The NZ music startup leveraging nostalgia for the album era · 39 min.]Album-based music service Lume Music has launched in Australia, and co-founder Duncan Greive sat down with Mumbrella's Hal Crawford to discuss the startup's mission. Greive…
- The world according to ARN, Domino's slices into its marketing budget · 29 min.ARN ended the 2027 upfront season by presenting its annus horribilis through the largest panel of rose-coloured glass we've seen. But were the advertisers sold on take two of the…
- 'Our upfront is the start of a new era': ARN boss Michael Stephenson puts 2026 to bed early · 41 min.As ARN's CEO Michael Stephenson says early in the latest Mumbrellacast, "a lot happens in media in 12 months." Stephenson also cops to being "optimistic by design" which is why…
- Seven is Stoked; the perils of government funding for media · 30 min.Welcome to this week's Mumbrellacast, although we left the studio hours ago, so you'll have to help yourself to tap water and snacks. This week: Seven Media Group is born again…
- Mia Freedman's call to arms: 'I wanna say the quiet part out loud' · 42 min.Welcome to the Mumbrellacast, which opens today with a rousing speech given by Mamamia co-founder Mia Freedman at the company's upfront yesterday morning. Mia implored…
- 'I'm an optimist, and I like to look forward': Paramount's Beverley McGarvey celebrates 20 years at Network 10 · 34 min.Beverley McGarvey, the president of Network 10 and head of streaming at Paramount ANZ speaks to Tim Burrowes ahead of the company's upfront presentation in Melbourne. Podcast…
- Seven's Rohan Lund and Nat Harvey on TV networks fighting with the platforms instead of each other · 45 min.Fresh from a well-received Upfront presentation, Seven Media Group CEO Rohan Lund and chief revenue officer Natalie Harvey talked to Mumbrella's Tim Burrowes for a wide ranging…
- ABC, it's easy as one, two, Seven · 26 min.Welcome to this week's Mumbrellacast, where Seven and ABC announce the latest intellectual property for Meta to steal. In this episode, we discuss Meta's insane terms and…
- The execution will be televised · 28 min.Welcome to the latest Mumbrellacast, live streamed from the Pentagon to your pocket. The Mumbrella team has been on a bit of a conference crawl this week, our necks weighed down…
- The Unmakers: Can an AI tool replace your PR agency? Barney Chunn makes the case · 35 min.In today's episode of The Unmakers, Tim Burrowes speaks to Barney Chunn, the co-founder of a new PR tech start-up, Drumbeat, which uses AI to better target and pitch stories to…
- Recruitment scams, boy bands, and radio fans · 34 min.Welcome to this week's Mumbrellacast, now sent to you from a dodgy Gmail address. This week's hot topic is scam job recruiters, who are reaching out to members of the marketing…
- One Nation vs the media, AI rip-offs, and privacy pop-up hell · 32 min.This week, the Heated Debate returns with a question for the newshounds: should Australian media stand with the ABC and other banned outlets by boycotting One Nation press…
- BREAKING NEWS: Melbourne breakfast has a new player · 15 min.More than six months after KIIS lost its Melbourne breakfast show with the Kyle and Jackie O implosion, ARN has announced the full-time replacement: Ash London, Isaac Smith and…
- Nine minus two, Meta's muse, and Dan Ilic gets up · 37 min.Welcome to the Mumbrellacast, the only podcast to win the Pulitzer, the Nobel Peace Prize, and a bronze Logie. This week, Nine has lost two of its biggest decision-makers in the…
- A dollar for Stuff: Sinead Boucher's media journey · 29 min.Sinead Boucher is the owner of Stuff, one of New Zealand's biggest media companies, and in this interview with Mumbrella editorial director Hal Crawford she recounts her journey…
- BREAKING NEWS: Ive Group set to buy Motio · 7 min.This morning, Ive Group has made an offer to buy publicly-listed out-of-home company Motio. The deal values Motio at around $20 million — 15% over their closing market cap — and…
- The big copyright fight, AI in Abe's backyard and upfronts galore · 36 min.Welcome to this week's Mumbrellacast, recorded one syllable at a time and then painstakingly stitched together. Australian publishers and creators may have to actively block AI…
- Burrowes/Simons · 59 min.Today's Mumbrellacast has a slightly different format to usual. It features a conversation between Tim Burrowes and Josh Simons, the CEO of Vinyl Group. It's fair to say the…
- Hughesy has a problem, M&C Saatchi has a problem, local tech bosses have a problem · 35 min.This week on the Mumbrellacast, the MFW point their brooms at Dave Hughes, and we struggle to find a legitimate reason for the protesting - at least, not one that has anything to…
- Breaking: Ryan Stokes to chair SCA · 11 min.Irene Hulme and Tim Burrowes cover the news and the first questions that come to mind. Specifically, was this the plan all along, and now that Seven is firmly in control, what…
- Welcome to upfronts season · 27 min.The sunshine returned to Sydney just in time for the start of upfronts season, with SBS, Foxtel, and News Corp all proudly displaying their various wares to media buyers during…
- Breaking news: ARN, MFW and the Jackie Henderson case · 46 min.Tim Burrowes and Irene Hulme take a deep dive into the legal morass of the ARN/Jackie Henderson lawsuit with lawyer Michael Byrnes. Byrnes, a partner at Swaab, explains ARN's…
- News Corp's Michael Miller in conversation: Clock ticking for platforms on NBI · 24 min.In this interview edition of the Mumbrellacast, timed for release with News Corp's upfronts events, executive chair Michael Miller sits down with Mumbrella editorial director Hal…
- BREAKING NEWS: GfK Survey 5: Good day or bad day for ARN Sydney? · 10 min.The first breaking news episode for Mumbrella. Tim Burrowes, Nathan Jolly and Irene Hulme unpack Survey 5 including a history making result, and a genuine debate over whether ARN…
- Media monitoring veteran John Croll brings Truescope to Oz · 26 min.A fourth major player has entered Australia’s competitive media monitoring industry with today’s arrival of John Croll’s Truescope. Croll previously led the ASX giant Isentia…
- New ways to measure television · 44 min.Welcome to the Mumbrellacast, where television assets might be written down, but they are never written off. This week, Nine presented a set of truly baffling financial results…
- Tough T&Cs, dodgy media buying, Swans or ugly ducklings? · 26 min.Welcome to the latest Mumbrellacast, scandal-free since 2023 (unless we missed something in the T&Cs). The biggest non-war, non-AI news at the moment is the Sydney Swans player…
- Media works, news is a bargain, women love wicker men · 41 min.Welcome to the latest episode of the Mumbrellacast, voted Australia's favourite sound. This week, we open by dissecting the last-minute changes to the News Bargaining Incentive…
- I read it on Reddit after kicking back on Kick · 36 min.Welcome to the latest Mumbrellacast, not yet streaming live on Kick. And while we're on the topic of smooth segues, Melbourne-born, globally loved video game streaming platform…
- Christian O'Connell on finding a new audience in Sydney · 45 min.A key moment in Christian O'Connell's new book Unscript happened backstage at last year's ARN Upfront event in Sydney. As he explains in this podcast interview with Mumbrella's…
- The whole legal system is completely REDACTED · 37 min.Harvey Norman and Latitude Financial cop a $55m fine for misleading advertising Mutinex co-founder Henry Innis raises the alarm about how advertising measurement is influenced…
- Full of holes, just the way we like it: Teen social media ban update · 28 min.In this cross-post interview from the Spinoff's At Large podcast, Mumbrella's Hal Crawford speaks with Toby Manhire about the under-16s social media ban. Manhire is the NZ…
- Australian media bosses rage against (or consider deals with) the machine · 35 min.Welcome to this week's Mumbrellacast, now available as a novella. This week has seen some major executive moves at the media companies. Nat Harvey went from Mamamia to Seven…
- Meet Luca Lavigne, the 28-year-old boss of Mamamia · 36 min.When Mumbrella sat down with the outgoing and incoming bosses of women’s media network Mamamia — Nat Harvey and Luca Lavigne, respectively — we were relishing asking the obvious…
- You cannot spell radio without A and I · 34 min.Welcome to the Mumbrellacast, now completely created with AI, auto-tune, monosodium glutamate, agent orange, and Styrofoam. This week, Prime Minister Anthony Albanese (or a very…
- Football wins, Telstra loses, Sam Kerr gets saucy · 38 min.Welcome to the latest episode of the Mumbrellacast, where we quiz the PM on his predilection for Aussie popettes. Actually, we discuss Telstra's biggest PR disaster since the…
- Moving Australian media off the endangered list · 31 min.Welcome to the latest Mumbrellacast, where unfortunately Karl Stefanovic won't be joining us this week. Instead, we'll make do with the freshest five-piece since Jackson 5: Abe…
- Karl Stefanovic out at Nine, live from Cannes Lions, and does sport belong to the public or the highest bidder? · 28 min.Welcome to the latest episode of the Mumbrellacast. Today, we're joined by Tommy Robinson to discuss whether or not those bloody—oh wait, our lawyers have advised us to drop that…
- Great job, terrible results! Purpose Disruptors on advertising's heavy footprint · 42 min.Six years ago, Rob McFaul launched UK-based non-profit Purpose Disruptors with an aim to help the advertising and marketing industry move towards sustainability. Purpose…
- SCA skips breakfast, Sandilands settles, and should we ditch SBS? · 35 min.Welcome to a very radio-heavy Mumbrellacast, where we discuss Kyle Sandilands' big settlement with ARN, SCA's sacking of three regional breakfast show, and even attempt to take…
- Vinyl Group's latest land rush, radio ratings, and the problem with short-term marketing · 31 min.On this week's Mumbrellacast, we dive into today's radio ratings and look at who will fill the Kyle-sized hole in the Sydney breakfast market, debate Vinyl Group's masterplan…
- Untrustworthy brands, untrained marketers, and unrest in the out-of-home industry · 25 min.On this week's Mumbrellacast, Roy Morgan CEO Michele Levine joins the team to discuss a variety of topics, including her company's latest survey, which saw Optus pass Woolworths…
- Rohan Lund's first major interview since becoming SCA chief · 35 min.Rohan Lund, the newly minted CEO of SCA, joins Tim Burrowes on stage at the Mumbrella360 conference for his first major public interview since becoming boss of the media company…
- Mumbrellacast: Live and sweaty at M360 · 25 min.This week's Mumbrellacast was recorded live at Mumbrella 360 at Carriageworks in Sydney, with a six-person panel featuring our host Abe Udy, special guest Vinne Schifferstein…
- BYD's CMO on building one of Australia’s fastest-rising car brands · 28 min.BYD Australia CMO Kate Hornstein joins the Mumbrellacast to discuss the brand’s rapid rise from new EV entrant to one of the country’s top-selling automotive players, and the…
- AI STIs, CGT, SBS MDs, and OOH's AGM · 28 min.Welcome to this week's Mumbrellacast, where Abe Udy, Hal Crawford, and Nathan Jolly -- who some are calling the best power trio since Nirvana -- discuss the Federal Budget's…
- How to become a marketing catalyst, with Thomas Barta · 31 min."Once a marketer, always a marketer," declares Thomas Barta. "Marketing is about creating change and desire, and I'm still in it." Later this month, Barta is flying to Sydney…
- High-flyer Hugh Marks, Dentsu joins the merging lane, and Kyle strikes back · 32 min.Welcome to this week's Mumbrellacast, where Tim Burrowes joins us live from the Qantas lounge but swears he isn't compromised. The reason we mention this is because this week…
- Brian Gallagher and Tom Malone tap out of Nine Radio and into Tapt Media · 26 min.On May 1, Australia's biggest talk-radio network Nine Radio shut down and in its place sprung up Tapt Media, as hoteliers the Laundy family officially took over Sydney's 2GB…
- Ooh Media takeover bid and the News Bargaining Incentive · 31 min.Welcome to an early edition of the Mumbrellacast, hot off the audio presses, where we dissect the recent developments in the media and marketing space -- as we do. Tim Burrowes…
