TECHtonic: Trends in Technology and Services
von Technology & Services Industry Association
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138. What Forward Deployed Engineers Actually Do at Salesforce
138. What Forward Deployed Engineers Actually Do at Salesforce
Über diesen Podcast
Join host Thomas Lah as he discusses shifts in the ever-changing technology industry with tech executives, researchers, and thought leaders who share their experience and provide their perspective and data on what companies should do to stay relevant, be profitable, and succeed.
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Die neuesten 20 von 141 Folgen
- 138. What Forward Deployed Engineers Actually Do at Salesforce · 41 Min. · Folge 138How are forward deployed engineering teams helping technology companies turn AI innovation into real customer value? Thomas Lah and Salesforce’s Usman Nasir unpack the FDE…
- 137. What Seat Are You Paying For? · 42 Min. · Folge 137Most AI vendors charge by the seat or the token, but neither tells buyers much about the work getting done. On this episode of TSIA’s TECHtonic, Thomas Lah talks with Alon…
- 136. Proving the Promise Through Customer Value Management · 40 Min. · Folge 136Every SaaS company promises value, but almost none can prove it actually showed up for the customer. In this episode of TECHtonic, Thomas Lah talks with Steve Zimba and Sue…
- 135. AI on Autopilot: Where Humans Still Belong in the Cockpit · 39 Min. · Folge 135AI is forcing managed services to rethink how work gets done, measured, and priced. Thomas Lah talks with Scott McIsaac, CEO of Helios Core, about autonomous IT operations, the…
- 134. Rewriting the Rules of SaaS Value · 41 Min. · Folge 134AI is reshaping the economics of SaaS, forcing technology companies to rethink how they create, price, and prove value. Thomas Lah and Kantata CEO Michael Speranza explore the…
- 133. Beyond the Blunt Instrument: Why “It Hallucinated” Isn't an Answer · 33 Min. · Folge 133AI agents are failing inside enterprises every day, and almost nobody can say why in a way that leads to a fix. In this episode of TECHtonic, host Thomas Lah talks with Sekhar…
- 132. Rerouting Around the Accident to Build a New Revenue Model · 49 Min. · Folge 132AI is reshaping B2B sales, but most companies are pointing it at the wrong person. In this episode of TECHtonic, host Thomas Lah talks with Stephen Messer, co-founder of…
- 131. Psychological Safety Is Your AI Strategy · 41 Min. · Folge 131Thomas Lah sits down with social psychologist Sarah DiMucco, Ph.D. to explain why so many AI rollouts stall out, not from sabotage, but from quiet, unmanaged resistance. Sarah…
- 130. Beyond Billable Hours in Professional Services with Certinia · 34 Min. · Folge 130AI is redefining professional services, shifting the focus from billable hours to measurable business outcomes. Thomas Lah sits down with Deb Ashton of Certinia to discuss how…
- 129. The AI Bill Is Coming Due: Making Enterprise AI Profitable · 44 Min. · Folge 129AI promises unprecedented productivity, but many organizations are discovering that innovation comes with hidden costs. In this episode, TSIA Executive Director Thomas Lah sits…
- 128. SIGNAL Over Noise: AI, Convergence, and the End of Siloed Service · 37 Min. · Folge 128Agam Vasani joins Thomas Lah to share how he transformed an overwhelmed post-sale team into a signal-driven, AI-powered operation. He introduces the SIGNAL framework — a…
- 127. Your Customers Have Been Telling a Story. AI Can Finally Read It. · 43 Min. · Folge 131What if your CRM has been missing the most important signals all along? In this episode of TECHtonic, TSIA’s Thomas Lah talks with Alok Shukla, CEO of Funnel Story, about a new…
- 126. Live from the 2026 TSIA Board Summit: Executive Leaders Debate the Future of Services · 1 Std. 2 Min. · Folge 126Recorded live at the May 2026 TSIA Board Summit, this executive panel explores how AI is reshaping technology services, customer success, sales, and support. Industry leaders…
- 125. Outsourcing Impact: A New Playbook for Customer Success Leaders · 35 Min. · Folge 125A deep dive into the future of customer success, this episode explores how companies can drive retention and growth while cutting costs. Thomas Lah (TSIA) and Michael Harnum (ESG…
- 124. Science Meets Strategy: Inside Agilent’s Growth Engine · 33 Min. · Folge 124In this episode of TECHtonic, Angelica Riemann of Agilent Technologies joins Thomas Lah to explore how a legacy hardware company is evolving into a recurring revenue powerhouse…
- 123. How to Beat Bigger Competitors (Without Bigger Teams) · 35 Min. · Folge 123AI is reshaping the software landscape, giving smaller, agile companies new ways to compete by delivering smarter, faster, and more customer-focused solutions. In this episode…
- 122. Staying Strategic in an AI-Driven Marketing World · 40 Min. · Folge 122A deep dive into how AI is transforming marketing from a tactical function into a strategic battleground, and what leaders must do to stay relevant. This episode challenges CMOs…
- 121. Moving Beyond AI Experiments to Real Business Value · 44 Min. · Folge 121A candid conversation on cutting through the AI hype to uncover where real ROI exists—and why vertical solutions, operational transformation, and strong change management are the…
- 120. AI vs. Renewal vs. Churn: Who Wins in 2026? · 46 Min. · Folge 120Net revenue retention is under pressure. SaaS growth has slowed. Sales and marketing budgets are shrinking. And AI is forcing companies to rethink everything, from seat-based…
- 119. How Leaders Turn AI Into Compounding Business Value · 44 Min. · Folge 119AI’s impact on business isn’t about the technology itself, it’s about how leaders help people move from fear to invention. In this episode, Alison McCauley and Thomas Lah explore…
