Show notes
My guest is Alex Nazarevich, VP of Growth Marketing at Unbounce. This episode looks at A/B TESTING FOR HIGHER CONVERSION. We’ll discuss why it matters, best approaches, landing page elements, and more. Alex is a highly experienced digital marketing leader in conversion rate optimization and data-driven marketing.
Important links:
• Alex on LinkedIn
• Unbounce
Conversion Cast is sponsored by Leadferno, a conversion platform to close more leads, faster.
Website: share.transistor.fm
