Deeply Driven: Business History & Founder Stories
by Deeply Driven Podcast
Latest episode
Sam Walton - Part 4 - Building WalMart & Going Public
Sam Walton - Part 4 - Building WalMart & Going Public
About this podcast
Deeply Driven is a business history podcast hosted by Larry Carlton. Each episode tells the story of a great founder, drawn from the biographies and memoirs written about them, and pulls out the business lessons from their lives.
Longer, multi-part series dig deep into one founder at a time, starting with an 8-part series on Sam Walton and the birth of Walmart, built on Made in America and other biographies.
Founders covered include Sam Walton (Walmart), Henry Ford, Steve Jobs (Apple), Andrew Carnegie, John D. Rockefeller, Jim Casey (UPS), Truett Cathy (Chick-fil-A), Milton Hershey, Herb Kelleher (Southwest Airlines), Isadore Sharp (Four Seasons), Estée Lauder, and explorer Ernest Shackleton.
Episodes
The newest 20 of 46 episodes
- Sam Walton - Part 4 - Building WalMart & Going Public · 39 min · Episode 45Sam Walton has proven that Walmart can work in small-town America, but now he faces a much harder problem: building the people, systems, distribution network, and financial…
- Sam Walton - Part 3 - The Birth of Walmart · 36 min · Episode 44After years of studying discount retailing, Sam Walton finally puts everything on the line and opens the first Walmart in Rogers, Arkansas. Rejected by established retailers and…
- Sam Walton – Part 2 - Building Back Bigger and Better · 35 min · Episode 43After losing his first successful store in Newport, Arkansas, Sam Walton starts over in Bentonville, building back bigger and better. Along the way, he learns from his mistakes…
- Sam Walton - Part 1 - Early Years, First Store & First Big Loss · 36 min · Episode 42At 32, Sam Walton had built one of the most successful five-and-dime stores in the region. Then, with one costly mistake, he stood to lose it all. In Part 1, we go back to his…
- Ernest Shackleton - Heart of Endurance - Part 3 - Return to Civilization · 1 h 5 min · Episode 41In the final part of our Shackleton series, six men set out across 800 miles of the most dangerous ocean on earth in a 22-foot lifeboat, hoping to reach South Georgia Island and…
- Ernest Shackleton - Heart of Endurance - Part 2 · 55 min · Episode 40The ice takes Endurance, and Shackleton’s men step onto the floes with little more than what they can pull. This episode follows the crush of the ship, the first camps on moving…
- Ernest Shackleton - Heart of Endurance - Part 1 · 51 min · Episode 39The ice took the ship, but not the motto. In this episode, Ernest Shackleton sails for Antarctica with the strongest wooden ship ever built in Norway. Today we go after the real…
- #37 David Ogilvy - Confessions of an Advertising Man · 52 min · Episode 38Today we review the deep lessons that David Ogilvy teaches us on advertising and business from the book Confessions of an Advertising Man.
- #36 Becoming Steve Jobs - The Long Journey to Greatness · 2 h 17 min · Episode 37The Steve Jobs story most people know skips the twenty years of failure in the middle. Using Brent Schlender and Rick Tetzeli's Becoming Steve Jobs, we walk through the…
- #35 Truett Cathy - Inspire More People (must listen) · 1 h 24 min · Episode 36S. Truett Cathy spent twenty-one years learning service, cost control, patience, and purpose before opening the first Chick-fil-A. His story shows that lasting success is rarely…
- #34 Jay Gould Master of Wall Street & King of the Railroads · 2 h 8 min · Episode 35Jay Gould built Wall Street's biggest fortune by age 36 through ruthless deal-making, a relentless work ethic, and not giving a damn what anyone thought of him. This episode…
- #33 H.J. Heinz: How Common Things Built an Uncommon Business · 39 min · Episode 34H.J. Heinz built one of America’s most trusted food brands by doing common things uncommonly well; smiling at strangers, treating farmers fairly, caring for workers, and refusing…
- #32 Stephen King - On Writing: A Memoir of the Craft · 38 min · Episode 33Before the fame, the bestsellers, and the millions of books sold, Stephen King was pinning rejection slips to a wall and learning that reading, focus, and daily effort were…
- #31 How Cutting the Rope Can Save Your Business (Touching the Void by Joe Simpson) · 1 h 27 min · Episode 32Two climbers, a broken leg, a knife, and 8 days of impossible choices on a Peruvian mountain — Touching the Void is the ultimate survival story, and it holds more business…
- #30 The Wright Brothers · 1 h 40 min · Episode 31Today I share what I learned by reading The Wright Brothers by David McCullough This is the story of Wilbur and Orville Wright: their humble roots, their relentless…
- How H.J. Heinz Built a Business Brand Customers Demanded · 47 min · Episode 30How did H.J. Heinz build a brand that customers asked for by name? Today, we trace how a boy selling vegetables grew into one of the sharpest builders in American business…
- #28 Henry Clay Frick - Trusted and Feared Business History Pioneer · 1 h 20 min · Episode 29Henry Clay Frick helped build one of the mightiest empires in American business history through grit, nerve, and a fierce will to win. This is the story of a man who thought big…
- #27 Andrew Carnegie & Henry Clay Frick - Meet You In Hell · 1 h 18 min · Episode 28What I learned from the scorched-earth partnership of Andrew Carnegie and Henry Clay Frick, two founders fused by steel, cost-control, and raw ambition, until betrayal turned…
- #26 Andrew Carnegie Autobiography & His Deep Promise · 1 h 3 min · Episode 27Andrew Carnegie watched his father fall behind when new machines took over—and he swore it would never happen to him. In this episode, we unpack his autobiography and the deep…
- #25 Isadore Sharp: The Work You Don’t See That Built Four Seasons · 50 min · Episode 26Isadore Sharp built Four Seasons by focusing on the work no one sees—discipline, trust, and care done right over time. This episode shows how unseen choices create lasting…
