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Every company has a story.
Learn the playbooks that built the world’s greatest companies — and how you can apply them.
Episodi
I 50 episodi più recenti su 218
- Seinfeld · 3 h 50 min · Stagione 20 Episodio 3Seinfeld, which ended three decades ago, has been watched by 72 million Americans so far THIS YEAR. Behind that incredible stat is an equally incredible business story: obsessive…
- The Home Depot · 3 h 35 min · Stagione 20 Episodio 2The Home Depot's founding story is like an Avengers movie… if the Avengers got fired, went broke, and stacked empty paint cans ten feet high to look legitimate. After being…
- Disney: The Renaissance and the Empire · 4 h 32 min · Stagione 20 Episodio 1In 1984, the Walt Disney Company was worth more dead than alive. Disney Animation — the heart of Walt's famous flywheel — had stagnated for years, bleeding away talent while…
- The Walt Disney Company · 4 h 31 min · Stagione 19 Episodio 4The Walt Disney Company is the most successful enterprise ever created for monetizing human nostalgia. Today it’s the king of global entertainment, holding the intellectual…
- Vanguard · 3 h 48 min · Stagione 19 Episodio 3Vanguard is the most effective vehicle ever created for participating in the fruits of American capitalism. Today it’s the single largest equity owner of the majority of…
- Rolex · 4 h 51 min · Stagione 16 Episodio 2Rolex is a series of paradoxes. They sell obsolete and objectively inferior mechanical devices for 10-1000x the price of their superior digital successors… and demand is stronger…
- Costco · 2 h 53 min · Stagione 13 Episodio 2Costco is not only Charlie Munger’s favorite company of all time (plus he’s on the board, natch), it’s an absolutely fascinating study in how seemingly opposite characteristics…
- Ferrari · 3 h 51 min · Stagione 19 Episodio 2Ferrari is the pinnacle of luxury scarcity — across its entire 79-year history, the company has sold just 330,000 cars at an average price today of $500,000. For context, Hermès…
- Formula 1: The History and Business · 4 h 18 min · Stagione 19 Episodio 1Formula 1 is three competitions in one: a 200mph battle of the world's best race car drivers, the world cup of engineering where thousand-person teams spend hundreds of millions…
- The NFL · 4 h 8 min · Stagione 19The NFL is nearly synonymous with America today. Practically nothing is more quintessentially and universally American than tuning in every Sunday (and Monday, and Thursday… and…
- 10 Years of Acquired (with Michael Lewis) · 2 h 37 min · Stagione 18 Episodio 4Why has Acquired — seemingly against all odds — “worked”? It's a puzzling question: episodes are four hours long, they come out infrequently, and they usually don’t have guests…
- Coca-Cola · 3 h 53 min · Stagione 18 Episodio 3Coca-Cola is… sugar water. And somehow it’s also America, Christmas, summertime, friendship and happiness. Today we tell the story of how The Coca-Cola Company amazingly…
- Trader Joe’s · 3 h 17 min · Stagione 18 Episodio 2Trader Joe's breaks every rule of modern retail. They don't do e-commerce. They don't do delivery. No sales, coupons, or loyalty programs. They only stock 4,000 SKUs versus…
- Google Part III: The AI Company · 3 h 56 min · Stagione 18 Episodio 1Google faces the greatest innovator's dilemma in history. They invented the Transformer — the breakthrough technology powering every modern AI system from ChatGPT to Claude (and…
- Acquired Live at Radio City Music Hall (Presented by J.P. Morgan) · 1 min · Stagione 18It’s finally here! Today we are releasing Acquired’s first “concert film” — the full video recording of our Radio City live show from this summer with Jamie Dimon, Andrew Ross…
- Google Part II: Alphabet · 4 h 2 min · Stagione 17 Episodio 4In its first six years from 1998 to 2004, Google built one of the greatest products of all time (and certainly the greatest business of all time) with Search. Then in its next…
- The Jamie Dimon Interview · 1 h 0 min · Stagione 17 Episodio 3We sit down with Jamie Dimon for a live conversation at Radio City Music Hall, covering the incredible journey from his 1998 firing at Citgroup (where he was widely expected to…
- Google Part I: Origins of Search · 3 h 29 min · Stagione 17 Episodio 2We tell the story of the single greatest business ever created: Google search. From its origins as a Stanford research project called BackRub, Google became the front door to the…
- The Steve Ballmer Interview · 2 h 48 min · Stagione 17 Episodio 1We sit down with Steve Ballmer, the legendary former Microsoft CEO and owner of the LA Clippers, for an epic conversation covering his 34 years at Microsoft. Steve listened to…
- Epic Systems (MyChart) · 3 h 46 min · Stagione 16 Episodio 4What if we told you that the most important company in US healthcare was run from a farm in rural Wisconsin? And that farm contained the world’s largest subterranean auditorium…
- Indian Premier League Cricket · 4 h 17 min · Stagione 16 Episodio 3When you saw this episode pop up in your feed, you either jumped for joy and hit play immediately (in which case you’re not reading this), or you said “Huh. That’s a surprising…
- TSMC Founder Morris Chang · 2 h 47 min · Stagione 16 Episodio 1We flew to Taiwan to interview TSMC Founder Morris Chang in a rare English interview. In fact, the last long-form video interview we could find was 17 years ago at the Computer…
- Mars Inc. (the chocolate story) · 3 h 44 min · Stagione 15 Episodio 4M&M’s, Snickers, Milky Way, Double Mint, Ben’s Rice, Pedigree, Whiskas, VCA, Banfield… all the brands you know, owned by the company you know nothing about: Mars, Incorporated…
- IKEA · 3 h 12 min · Stagione 15 Episodio 3IKEA may be the most singular company we’ve ever studied on Acquired. They’re a globally scaled, $50B annual revenue company with no direct competitors — yet have only ~5% market…
- Meta · 6 h 11 min · Stagione 15 Episodio 2Meta is a company everyone knows (literally, everyone). But, somehow, it’s also a company that few people feel they actually understand. Their products are used by more humans…
- Acquired LIVE from Chase Center (with Daniel Ek, Emily Chang, Jensen Huang and Mark Zuckerberg) · 2 h 17 min · Stagione 15 Episodio 1Here it is: the complete video of the most unbelievable night of Acquired’s nine-year life… our sold out live show at the Chase Center in San Francisco. We joked during the…
- The Mark Zuckerberg Interview · 1 h 21 min · Stagione 15Mark is the iconic founder CEO of our time. At Chase Center on September 10, 2024, he did an unprecedented thing: a live conversation in front of 6,000 people on Meta’s company…
- Chase Center + Summer Update · 22 min · Stagione 14Summer greetings from Acquired! Two items for this “mini-episode”: • Tickets are now available for our live show at Chase Center in San Francisco, with special guests including…
- Microsoft Volume II · 4 h 41 min · Stagione 14 Episodio 6In 1999, Microsoft became the most valuable company in the world. And in 2019, Microsoft became the most valuable company in the world, again. But… what happened in the twenty…
- Starbucks (with Howard Schultz) · 3 h 6 min · Stagione 14 Episodio 5Starbucks. You’d be hard pressed to name any brand that’s more ubiquitous in the world today. With nearly half a billion global customer purchases per week across its stores and…
- Microsoft Volume I · 4 h 16 min · Stagione 14 Episodio 4Microsoft. After nearly a decade of Acquired episodes, we are finally ready to tackle the most valuable company ever created. The company that put a computer on every desk and in…
- Renaissance Technologies · 3 h 0 min · Stagione 14 Episodio 3Renaissance Technologies is the best performing investment firm of all time. And yet no one at RenTec would consider themselves an “investor”, at least in any traditional sense…
- Hermès · 4 h 0 min · Stagione 14 Episodio 2In luxury, there’s Hermès… and there’s everyone else. Stewarded by one French family over six generations, Hermès sells the absolute pinnacle of the French luxury dream. Loyal…
- Novo Nordisk (Ozempic) · 3 h 35 min · Stagione 14 Episodio 1Last year Novo Nordisk, the Danish pharmaceutical company behind Ozempic and Wegovy, overtook LVMH to become Europe’s most valuable company. And the pull for Acquired to finally…
- Holiday Special 2023 · 2 h 9 min · Stagione 13 Episodio 5Ben has some big news. Actually, double big news! On what has become a holiday tradition here at Acquired, we cozy up to the fire to do our annual review of the show “in public”…
- Visa · 3 h 36 min · Stagione 13 Episodio 4To paraphrase Visa founder Dee Hock, how many of you know Visa? Great, all of you. Now, how many of you know how it started? Or, for that matter, who started it? Who runs and…
- Charlie Munger · 1 h 6 min · Stagione 13We sit down with the legendary Charlie Munger in the only dedicated longform podcast interview that he has done in his 99 years on Earth. We’ve gotten to have some special…
- NVIDIA CEO Jensen Huang · 1 h 23 min · Stagione 13We finally sit down with the man himself: Nvidia Cofounder & CEO Jensen Huang. After three parts and seven+ hours of covering the company, we thought we knew everything but —…
- Nvidia Part III: The Dawn of the AI Era (2022-2023) · 2 h 47 min · Stagione 13 Episodio 3It’s a(nother) new era for Nvidia. We thought we’d closed the Acquired book on Nvidia back in April 2022. The story was all wrapped up: Jensen & crew had set out on an amazing…
- Nike · 3 h 54 min · Stagione 13 Episodio 1Nike — it’s perhaps the most iconic and most prolific brand of the modern era. On any given day, swooshes adorn the feet of more people on earth than any other footwear company —…
- Porsche (with Doug DeMuro) · 3 h 15 min · Stagione 12 Episodio 6Nobody’s perfect — including Porsche. Despite that phrase appearing in their famous 1983 magazine advertisement, they managed to get damn-close to the perfect luxury business…
- Uber CEO Dara Khosrowshahi · 1 h 30 min · Stagione 12Uber CEO Dara Khosrowshahi dropped by the Acquired studio for an Eats delivery, so we broke out the cameras and asked him to hang out for a wide-ranging conversation. :) We talk…
- Lockheed Martin · 3 h 30 min · Stagione 12 Episodio 5Today we bring you two absolutely incredible stories. The first is Lockheed’s legendary Skunk Works division — the elite team of aviation geniuses who produced some of the…
- Spotify CEO Daniel Ek · 1 h 31 min · Stagione 12We sit down with Spotify CEO Daniel Ek live in Stockholm at Spotify’s amazing HQ studio (check out the video version of this episode — which plays natively on Spotify!). This was…
- Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming · 2 h 8 min · Stagione 12We sit down Benchmark’s legendary gaming investors Mitch Lasky and Blake Robbins (now also of the excellent Gamecraft podcast fame) to discuss the history and future of gaming…
- Short: The Death of Sega · 1 h 1 min · Stagione 12Sega and the Genesis was THE underdog story of the early 90’s. In a single console generation, Sega went from ~zero to 50% US market share and dethroned Nintendo’s seemingly…
- Nintendo: The Console Wars · 3 h 10 min · Stagione 12 Episodio 4In the 1980’s Nintendo was on top of the world, with the NES achieving over 90% market share of home video games globally. So how did they fall ALL the way down to ~10% in just a…
- Hamilton Helmer & Chenyi Shi on How to Build an AWS-Like Second Business · 1 h 23 min · Stagione 127 Powers author Hamilton Helmer and his Strategy Capital colleague Chenyi Shi join us again to discuss their latest research on a topic that’s highly relevant to the recent…
- Sessions: David Senra (Founders Podcast) · 3 h 12 min · Stagione 12ACQ Sessions returns with David Senra of the Founders Podcast. David is one of our very favorite people in the world — it’s impossible to spend an hour (or 3!) with him and not…
- Nintendo's Origins · 3 h 19 min · Stagione 12 Episodio 3You may think you know the Nintendo story: a plumber named Mario, a princess named Zelda… and didn’t they buy the Seattle Mariners at some point? We thought we knew it too. And…







