About this podcast
Welcome to Approved, the podcast for social media lovers.
Brought to you by the team at Melbourne Social Co.
Episodes
The newest 20 of 35 episodes
- Nicole Says Goodbye · 36 min · Season 2 Episode 9Yes, it's true. Nicole has some sad news. Normally she writes these show notes, so I don't really know what to say. Just listen as she talks about her new journey and we discuss…
- Special Guest: Shelley Friesen Founder and Director of Melbourne Social Co · 52 min · Season 2 Episode 8On today's episode we finally interview our boss, mother, founder and director - Shelley Friesen. We discussed: - How she started the agency - Advice for anyone wanting to start…
- UGC isn't dead. It's more alive than ever. · 31 min · Season 2 Episode 7Welcome back Approvers!! It's almost 5pm and I my brain isn't working so let's get right into it. In today's episode, we are talking all things UGC - why it is crucial in any…
- How to slay at public speaking + we are speaking at the Social Summit 2025! · 39 min · Season 2 Episode 6Welcome to 2025, besties! After a much-needed break, we’re back, refreshed, and ready to take on the year. First up on our calendar: we’re speaking at the Social Summit on…
- What we learnt in 2024: social media manager edition · 38 min · Season 2OKAY LOOK I WAS ON HOLIDAYS AND I CAME BACK LAST WEEK AND IT TOOK ME A MINUTE TO GET INTO ROUTINE OKAY, SO DON'T BE MAD THAT THIS BEING POSTED LATE!!! On today's episode we…
- Social media metrics and reporting + Black Friday campaigns: is simple marketing best? · 37 min · Season 2 Episode 4Welcome back, beautiful people. It's the second last episode for the year!! Can you believe it? On today's episode: • Step aside chocolate wheatens, Hannah is loving her…
- James Charles and Yochi: Genius Social Media Marketing · 40 min · Season 2 Episode 3Another week, another episode of Approved. On today's episode we talk about: - Hannah eating waffles for dinner - Nicole scouting hot men at Woolies - Nicole is loving Bobby…
- How to build a personal brand on LinkedIn · 38 min · Season 2 Episode 1Hey fam in the clurb we all fam FYI. Let's get straight into it I don't have time to frick around today. • Han confesses her love for her favourite fake tan, Bali Body and how…
- Welcome to season two! Froomes, how to avoid procrastination and the Bean Soup Theory. · 28 min · Season 2 Episode 1Welcome to season two! Froomes, how to avoid procrastination and the Bean Soup Theory Welcome back Pookie!! Did you miss us? We thought so. We are back for season two, and this…
- very demure, very mindful · 33 minWELL, WELL WELL! Where have we been, you ask? We have been held at mercy to the painful and menacing ways of technology, all thanks to a mic not working on an episode we…
- TBH Skincare: Can employees refuse to be in their company's social media? · 45 minIn today's episode, we discuss a video that recently went viral on TikTok and caused QUITE the debate online. TBH Skincare, an Australian-owned skincare brand, hopped onto a…
- How to Nail Your Content for TikTok · 1 h 7 minWELCOME BACK APPROVIES! On this week's episode, we go full prac mode and offer our advice on how to film and edit content for Tiktok (and Instagram and LinkedIn) We offer…
- Personal Branding: How to elevate your social media to get a job in marketing · 48 minOn this week's episode, we talk about personal brand and how important it is to use your social media to help you stand out when applying for a job in social media and marketing…
- The Art of Giving and Receiving Feedback · 43 minIn this week's episode, we discuss a hot topic among many workplaces - feedback. From giving feedback to receiving feedback, we break down our best tips for both sides of the…
- Sarah Kokkinos: Founder of Hunter Markets · 56 minIn this week's episode, we interview the incredible Sarah Kokkinos, who founded Hunter Markets back in 2015. If you love fashion and social media, you have likely heard of and/or…
- Social Media Manager 101: how to stay visible, build confidence and excel in your career · 40 minWelcome to Part 2 of how to slay in social media. This episode is for those of you who are already working in social media and want to keep growing your skills and career, but it…
- Eve Winter Scott: Co-Founder of Best Life App · 59 minWell hello! We finally have another esteemed guest joining us on Approved, and today we are chatting with the fabulous Eve Winter Scott, co-founder of Best Life App. At the ripe…
- Is Plastic Surgery an Addiction? · 41 minWe deep dive into the world of plastic surgery in this week's episode of Approved. We ask: - Should celebrities disclose what surgery they have had? - Is plastic surgery…
- Sister Hotline: Break ups and love languages · 23 minNicole is off sick this week, so Producer Jess is joining the Sister Hotline for today's ep! We answer your questions on break ups and love languages, and how to navigate your…
- The Lore of Fandoms · 33 minNicole is out sick this week, so Producer Jess is stepping in to co-host this week's episode alongside Hannah! In today's episode, we tuck into the juicy topic of Fandoms. How…







