What Makes a Good Creative Strategist?

In this episode, we get into the three layers of the job (tactical, exterior, interior), why "taste" is the hardest skill to teach, and the in-house vs agency debate that keeps getting it wrong. If you're a creative strategist trying to level up (or a founder trying to hire one) this is the framework we wish we had years ago. Plus: why the apprenticeship model dying is the real reason the industry can't produce great talent anymore.
⚡ IN THIS EPISODE
→ Why you can teach someone to be adequate at creative strategy, but not great
→ The 3-tier skill stack: tactical for beginners, business for…