Breaking Silos
by Shane Baglini
Ep. 27: Breaking Silos in a New Role
About this podcast
We hear it every day across campuses: “We need to be working more collaboratively.” The higher education industry is notoriously siloed, with colleagues struggling to connect, duplicating services or having disjointed messaging.
Breaking Silos aims to showcase the remarkable work of marketing professionals and their non-marketing colleagues from different departments across campus, who come together to achieve common goals, implement new initiatives, enhance the student experience, and foster better collaboration among teams.
Each episode will feature a marketer and their non-marketing colleague to talk about their partnership. This unique format will inspire marketers to try new things and connect with colleagues in new ways, while also allowing non-marketing professionals an inside look at some of the most collaborative projects in higher education marketing.
Breaking Silos is hosted by Shane Baglini and is a proud member of the Enrollify Podcast Network.
Episodes
The newest 20 of 33 episodes
- Ep. 27: Breaking Silos in a New Role · 27 min · Episode 27In the final episode of Breaking Silos, host Shane Baglini sits down with Vince Slomsky, Assistant Vice President of Marketing and Communications at the University of South…
- Ep. 26: Breaking Silos within Marcomm Units · 31 min · Episode 26Shane Baglini sits down with Kimberly Hallman, Senior Vice President of Institutional Marketing at 160over90, to explore a topic that many higher ed professionals wrestle…
- Ep. 25: Mental Health Awareness and Student Success · 31 min · Episode 25In this episode of Breaking Silos, host Shane Baglini welcomes Taylor Stakes, Media Production Manager at TimelyCare, to discuss how mental health services are directly tied to…
- Ep. 24: Launching a Student Social Ambassador Initiative at William & Mary · 28 min · Episode 24On this episode of Breaking Silos, Shane is joined by an interdepartmental team of marketing, admissions and communications from William & Mary to discuss how they created a…
- Ep. 23: Creating an Admissions-Focused Website at the University of Idaho · 33 min · Episode 23In this episode of Breaking Silos, host Shane Baglini sits down with Adam Stoltz, Director of Enrollment Marketing at the University of Idaho. Adam shares insights into the…
- Ep. 22: How Good Brands Break Silos · 41 min · Episode 22In this episode, Shane sits down with Joe Master, Senior Vice President of Brand Management at Carnegie, to discuss the art and science of branding in higher education. From the…
- Ep. 21: More Than Just a Photographer - The Untapped Expertise of Higher Ed Creatives · 27 min · Episode 21On this episode, I sat down with Alyssa Green, University Photography Manager at the University of Montevallo, to discuss creative professionals' expanding and evolving role on…
- Ep. 20: How Good Web (Re) Design Breaks Silos · 35 min · Episode 20On this episode of Breaking Silos, I sat down with Joel Goodman, Principal and CEO of Bravery Media, to talk about how campuses can use their website and a website redesign to…
- Ep. 19: How Leaders Can Bust Silos with Carrie Phillips · 27 min · Episode 19In this episode of Breaking Silos, host Shane Baglini dives deep into higher education leadership with Carrie Phillips, Chief Communications and Marketing Officer at the…
- Ep. 18: Marketing and the Student Experience · 23 min · Episode 18On this episode of Breaking Silos, we’re taking a deep dive into marketing’s expanding role in the student experience and why CMOs must partner with student life leadership to…
- Ep. 17: The State of Silos in Higher Education with Terry Flannery · 29 min · Episode 17On this episode of Breaking Silos, I had the pleasure of sitting down with Terry Flannery, Executive Vice President and Chief Operating Officer at the Council for Advancement and…
- Ep. 16: Silos Are The Worst! · 25 min · Episode 16Jaime Hunt is the Founder of Solve Higher Ed Marketing, a consulting firm helping institutions address their biggest challenges, and the host of ‘Confessions of a Higher Ed CMO’…
- Ep. 15: Breaking Silos from a Business School · 36 min · Episode 15On this episode of Breaking Silos, I sat down with Josh Charles, Director of Web Strategy and Technology at Rutgers Business School and Vice President of the Board of Directors…
- Ep. 14: The Curious Case of the VPEM · 38 min · Episode 14On this episode of Breaking Silos, we’re bringing a popular NAGAP Summit session to your earbuds. I sat down with Francesca Reed, Vice President for Enrollment Management and…
- Ep. 13: Crossover Episode - Breaking Silos and The Application · 35 min · Episode 13In this special crossover episode, Allison Turcio, host of the Application with Allison Turcio, and Shane Baglini, host of Breaking Silos, are taking a deep dive into their…
- Ep. 12: How Employers Can Address Silos · 41 min · Episode 12Eddie Francis is a champion for employer branding. The host of “I Wanna Work There” on Enrollify, Eddie has spent his career in higher ed marcomm leadership roles, and talent…
- Ep. 11: Building an AI Taskforce at the University of Rochester · 35 min · Episode 11In this episode of Breaking Silos, we're joined by Brian Piper and Megan Crawford from the University of Rochester and the University of Rochester Medical Center. Brian and Megan…
- Ep. 10: Tackling Summer Melt at Hartwick College · 31 min · Episode 10In this episode, we're joined by Bryan Gross, Vice President for Enrollment Management and Athletics, and Gail Glover, Vice President for Strategic Communications at Hartwick…
- Ep. 9: Buffs All In: Enhancing Collaboration for CU Boulder’s Giving Day · 31 min · Episode 9In this episode, we’re joined by Maria Kuntz, Creative Communications and Services Director for CU Boulder Advancement, and Noelle Seybert, Director of Social Media at CU…
- Live from Engage Summit: Breaking Silos with Troy Singer · 19 minShane is joined live at Engage Summit 2024 by Troy Singer, Digital Marketing Specialist, Ring Digital and Co-Host of The Higher Ed Marketer Podcast. Troy and Shane discuss his…







