Instincts are Data Too

A gut feeling. A hunch. That feeling that something's off. As business analysts, we're trained to bring data to the table — but what about the things we know before the data catches up?Russell Mears — IIBA board member and 15-year BA veteran — joins Susan Moore on this episode of Business Analysis Live! to make the case that tapping into your instinct isn't abandoning rigor. Actually, it's a form of it. Drawing on philosophy, history, and hard-won experience in some of the most intense environments in finance, Russell reframes what it means to "do your homework" as a business analyst — and…