Show notes
Welcome to Market Share Masterclass, a new Consumer Code series featuring rapid-fire, tactical interviews with retail’s boldest operators—unpacking the real strategies behind today’s fastest-growing brands.In this episode, Julian Gottlieb, Senior Analytics Lead at Patagonia, discusses the company's approach to market intelligence, emphasizing the importance of understanding customer insights and the shift towards circularity in retail. He highlights how Patagonia integrates these insights into their digital experience and the significance of mission-driven marketing in building brand…
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