Show notes
Episode Summary
In this episode of Culture and Code, hosts Rei Inamoto and Tara Tan dissect the recent advertising campaigns from AI giants OpenAI and Anthropic, exploring what these vastly different approaches reveal about tech marketing, brand personality, and the humanization of AI. From OpenAI's intimate, film-shot vignettes to Anthropic's philosophical anthem, they examine how Silicon Valley is attempting to solve its image problem and why tech brands have lost their playful edge.
Key Takeaways
The Tale of Two AI Campaigns
• OpenAI's approach: Real-life moments shot on 35mm film…
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