Dear Content Creator
by Margarette Leandre
Landing Your First Brand Deal: The DOs & DON’Ts
About this podcast
Welcome to Dear Content Creator, the ultimate podcast for creators who work tirelessly behind the scenes—conceptualizing, filming, editing, and hustling every day. Hosted by CharisMaggie, this podcast is more than a podcast; it's a love letter to the underdogs in the creator world. Whether you’re just starting out or already on the move, this space is for you to feel seen, heard, and appreciated. 🎙️
Join us each week as we dive deep into the real stories behind content creation—the struggles, the wins, and the lessons learned. Expect unfiltered conversations about the highs and lows of the creator journey, actionable tips to elevate your content game, and exclusive sit down chats with fellow content creators. No sugarcoating, just real talk from someone who’s been in the trenches for over eight years.
So hit that subscribe button, tune in, and get ready to be inspired, laugh, and maybe even shed a tear or two. Let’s keep creating, keep pushing, and keep celebrating the amazing community of content creators who make the magic happen!
Episodes
The newest 20 of 26 episodes
- Landing Your First Brand Deal: The DOs & DON’Ts · 36 minLanding your first brand deal is exciting — but what you do after the yes is what really matters. In this episode of Dear Content Creator, we’re breaking down the do’s and don’ts…
- 24. How Creators Actually Get Invited to PR Events · 24 minDear Content Creator, have you ever watched your favourite influencers attending PR events and thought, “Okay… but how do I get invited?” If you’ve ever been curious about how PR…
- 23. Creator Business 101: Turn Your Passion Into Profit · 39 minDear Content Creator, are you treating your creator journey like a business — or just creating content? If you’ve ever wondered what it really means to build a sustainable…
- 22. How to Fund Your Creator Dreams with Grants · 48 minDear Content Creator, have you ever wondered how to fund your big ideas without breaking the bank? If so, this episode is for you. We’re talking all about grant opportunities for…
- 21. 9 Mistakes I've Made as a Content Creator · 44 minDear Content Creator, what if I told you that some of my biggest creator “glow-ups” came from my biggest mistakes? In today’s conversation, I’m pulling back the curtain on the 9…
- 20. Shoot Your Shot: How I Got Featured on Stan Store & Selected for Pinterest’s Inclusion Fund · 36 minLet’s talk about the power of just going for it. In this episode, I’m sharing how shooting my shot opened unexpected doors — like getting featured on Stan Store and being…
- 19. I Thought Rest Was Giving Up—I Was Wrong · 30 minWhat happens when the pressure to 'have it all together' becomes the very thing breaking you apart? In this raw, honest episode, I'm sharing the story of how I went from thinking…
- 18. More Than Brand Deals: Building Multiple Income Streams as a Creator · 40 minDear Content Creator, how many ways are you getting paid for the value you bring online? If the answer is “not enough,” this episode is for you. In today’s conversation, we’re…
- 17. Why Content Creators Need to Show Up IRL: The Power of Attending Events · 36 minIf you’re only networking in the DMs, you’re leaving major opportunities on the table. In this episode of Dear Content Creator, I’m breaking down why showing up to events can…
- 16. Netflix, We Need to Talk: Why 'Pop the Balloon' Live Didn’t Pop Off · 25 minWhat happens when a viral YouTube series gets picked up by a major platform… and completely flops? In this episode of Dear Content Creator, I’m reacting live to Netflix’s version…
- 15. How Canadian Creators Can Get Ready for Tax Season · 36 minTax season doesn’t have to be scary, especially when you’re prepared. In this episode, we’re breaking down everything Canadian creators need to know to file confidently, maximize…
- 14. Beauty Standards & Content Creation: Battling Seborrheic Dermatitis + Sephora Squad Canada · 37 minDear Content Creator, have you ever felt like you had to fit into a certain beauty standard just to be taken seriously online? In this episode, I’m getting real about the impact…
- 13. 2025 Social Media Updates: What Canadian Content Creators Need to Know" · 42 min · Season 2 Episode 13Keeping up with social media updates feels like a full-time job. Every platform is rolling out new features, promising to help creators grow, monetize, and streamline their…
- 12. The Double Life of a Content Creator: 9-5 by Day, Creator by Night · 40 min · Season 2 Episode 12Let’s be real—juggling a full-time job and content creation isn’t easy, but it’s absolutely possible! In this episode, we’re talking about making a content calendar, setting…
- 11. 2024 Canadian Creator Year in Review: Industry Changes, Personal Wins & 2025 Predictions" · 28 min · Season 1 Episode 11In this season finale of Dear Content Creator, host ChariMaggie reflects on an eventful 2024, highlighting personal milestones, professional achievements, and lessons learned…
- 10. Your secret weapon to brand deals: A Media Kit · 29 min · Season 1 Episode 10In this episode of Dear Content Creator, CharisMaggie dives into the importance of having a media kit as a content creator. She breaks down what a media kit is, why it’s…
- 9. Start With What you Have- Creator Essentials · 36 min · Season 1 Episode 9In this episode of Dear Content Creator, CharisMaggie talks about the importance of starting with what you have. This episode is packed with practical advice to help you take…
- 8. How to Get Started as a Content Creator · 37 min · Season 1 Episode 8In this episode of Dear Content Creator, host CharisMaggie introduces a three-part series called 'Back to the Basics.' She discusses how new content creators can start by…
- 7. Creator Economy vs Traditional TV and Film: How Creators Are Disrupting Hollywood · 43 min · Season 1 Episode 7In this episode of Dear Content Creator host Charismaggie explores the shrinking gap between traditional film and television industries and the world of content creators. She…
- 6. The Business Behind Content Creation · 37 min · Season 1 Episode 6Did you know that as a content creator, you’re also a small business owner? In this episode of Dear Content Creator, host Charismaggie explores the business side of content…







