Experimentation Strategy: Data Looks Back, Experiments Look Forward - with Kevin Anderson

What happens when one of the most trusted voices in experimentation sits down for a deeply honest conversation about growth, culture, learning, and unlearning?
Today, Julia and André talk with Kevin Anderson, curator of Experimental Mind, creator of Experimentation Jobs, and longtime experimentation leader at ING and Vista.
This is not just a conversation about A/B tests, it’s a conversation about how people, teams, and organizations learn and why experimentation is really a mindset we’re all born with.
Highlights:

• Why “data looks back but experiments look forward” and how experimenting…