About this podcast
Welcome to 'Help Best: Mastering the Art and Science of Business Coaching,' the go-to weekly podcast for business coaches seeking to amplify their impact. Hosted by Chris Cooper of Two-Brain Business, each episode is a tightly-packed 5-10 minutes of experience and advice to improve your coaching. Whether you're part of our Two-Brain Business family or forging your own path, this podcast is your shortcut to practical, no-nonsense advice that transforms your coaching practice. Every week, we dive into actionable tactics and insider insights to help you deliver exceptional results to your clients. Tune in and take your coaching skills to the next level – in the time it takes for your coffee break!
Episodes
The newest 20 of 98 episodes
- 98: The Four Realms of Leadership, and Tinker 2026 · 16 min · Season 2 Episode 36Change begins with a single person and a compelling idea. But no leader creates disruption alone. As innovators inspire others to join their cause, their influence grows—first…
- 97: Types of Coaching Calls · 9 min · Season 2 Episode 35Beginning in December, we're going to add more Coaching Calls to the Growth calendar. My goal: a client should be able to: Learn something new each month (teaching calls) Connect…
- 96: Converting and Retaining Clients · 5 min · Season 2 Episode 34It’s more important than ever to convert clients if you want to have clients. With more competition in the marketplace; more market headwinds; the decline of CF and the rise of…
- 95: Annual Plans: Should You Do Them for Growth Clients? · 9 min · Season 2 Episode 33Up to 2025 every Two-Brain client built an annual plan with a mentor — often over multiple calls. Too many of those plans were never used. In this episode Chris explains why we…
- 94: Toolkit Tour: Improving LEG · 6 min · Season 2 Episode 32Toolkit Tour - Improving LEG Summary Importance of Client Retention in Gyms 0:01 Keeping clients in a gym for an additional three months can earn the owner an extra $40,000…
- 93: Toolkit Tour - Improving EHR · 12 min · Season 2 Episode 31Summary Improving Effective Hourly Rate (EHR) in Growth Phase 0:00 During the growth phase, entrepreneurs should prioritize client acquisition, retention, and profit over their…
- 92: Toolkit Tour: Improving ROI · 8 min · Season 2 Episode 30In this Toolkit Tour episode of Help Best, Chris walks mentors through the ROI section and how to turn financial knowledge into client action — not busywork. Toolkit tour…
- 91: Toolkit Tour - Increasing NOB · 7 min · Season 2 Episode 29Over the next six weeks, I'll walk you through our 2025 Toolkit upgrades. These updates are done all the time, with a 'big' update in the third quarter of each year. As always…
- 90: Improving Client Conversions · 8 min · Season 2 Episode 28Walk through this module: https://members.twobrainbusiness.com/courses/tbb-certified-coach/lessons/client-ascension/topic/moving-a-client-into-stage-4/
- 89: The Six-Week Growth Challenge · 5 min · Season 2 Episode 27Hey team, I want to share something exciting we’re kicking off October 1st: The Six-Week Growth Challenge This is designed to give you another powerful tool to use with your…
- 88: The Two-Brain Exclusive Partners · 14 min · Season 2 Episode 26If you go to www.twobrain.app/marketplace, you'll see our Preferred Partners at the top: GymLawyers Kilo Pathfinder Sales Coaching Rogue We Do Your Paid Marketing. In this…
- 87: The BRAIN model · 16 min · Season 2 Episode 25B - Bright Spots R - Review Metrics A - Assign Homework I - Identify Obstacles N - Next Best Step
- The TBB Mission, Vision and Values · 15 min · Season 2 Episode 24Mission: Help 10,000 gym owners be successful "Success" = proving they can earn their Perfect Day NOB as a gym owner Vision: 1000 gyms at a time, learning, collaborating and…
- 86: Our job isn’t to invent new systems. It’s to implement Two-Brain. · 17 min · Season 2 Episode 23Why Two-Brain coaches must implement the Toolkit — not invent new systems. In this episode Chris explains why mentors are paid to help clients implement Two-Brain’s gym-tested…
- 85: Why We Stopped Giving Clients Books as Gifts · 14 min · Season 2 Episode 22When Two-Brain began, Chris loved giving clients thoughtful presents — often books. Over time we learned a hard lesson: reading can become an avoidance tool. Clients would hide…
- 84: AI, Bots, and Two-Brain Genies · 11 min · Season 2 Episode 21Dive into the future of mentorship in this special 10-minute Quickcast from “help best,” where we explore why AI isn’t just another tool—it’s your next sidekick. You’ll hear: •…
- 83: What's Happening with Stage 1 and 2? · 9 min · Season 2 Episode 20✅ Why We're Making This Change • • • To create faster ROI for gym owners by accelerating early wins. • • • • To add clarity and structure to mentorship, especially in the…
- 82: Golden Hour Coaching Calls · 10 min · Season 2 Episode 19In today’s episode, we’re diving into Golden Hour Coaching calls and Office Hours—two key elements of our evolving coaching model. These calls are designed to help clients take…
- 81: Frequency Vs Depth in Coaching · 11 min · Season 2 Episode 17In this episode, we explore the concept of frequency vs. depth in coaching and how mentors can maximize their time with clients based on their client avatar. The way you spend…
- 80: How to Help First - And Grow the Tribe · 7 min · Season 2 Episode 19🎧 Intro: A Quick Recap • In our last episode, I introduced the new Help First Referral Program: • → Send someone to www.twobrainreferrals.com • → They get $300 off. You get…
