Master B2B Friday 15
by Master B2B
Latest episode
Amazon Business's AI push and what it means for distributors
Amazon Business's AI push and what it means for distributors
About this podcast
Each Friday Master B2B founders Andy Hoar and Brian Beck take a quick 15 minute spin around the world of B2B eCommerce, with their take on breaking news and lively conversations about the most pressing topics facing manufacturers, distributors and brands selling online.
Episodes
The newest 20 of 100 episodes
- Amazon Business's AI push and what it means for distributors · 31 min · Episode 153Brian shares a report from Amazon Business's Reshape conference. Then Andy and Brian discuss Amazon's vending machines and return lockers, why Amazon learns from incumbents…
- What Does Anthropic's IPO Mean for B2B eCommerce? · 30 min · Episode 152Anthropic has filed its S-1. Andy and Jared (with Brian out again) go through the filing: $16.3 billion in first-half revenue, a $500 billion compute overhang, the unusual…
- How Composites One Rebuilt Its B2B eCommerce Site · 23 min · Episode 151Andy Hoar and Master B2B's Jared Blank are joined by Christina Chatfield, Head of Growth at materials distributor Composites One, to talk about lessons learned from a digital…
- Does B2B eCommerce success depend on middle management · 21 min · Episode 150McKinsey reports that 88 percent of companies use AI in at least one function, and only 7 percent have scaled it. Andy and Brian dig into a Harvard Business Review article that…
- Previewing the 2027 Master B2B Mindshare Summit · 24 min · Episode 149Andy and Brian preview the 2027 Master B2B Mindshare Summit - our 5th annual! - taking place in Chicago on March 16-17, 2027. This year's event moves to a bigger venue (Convene…
- A recap of the B2B Exchange at Shoptalk Fall event · 28 min · Episode 148Andy and Brian are back from Nashville with a full recap of the B2B Exchange at Shoptalk Fall, where roughly 4,000 attendees watched B2C giants like Abercrombie & Fitch and Ralph…
- Turning Data into Dollars in Agentic Commerce · 21 min · Episode 147Andy Didyk, CEO of Ntara, joins Andy and Brian to preview an upcoming Shoptalk Fall session on turning data into dollars in the age of agentic commerce. Only 44% of B2B marketers…
- What new payment types are B2B companies using? · 22 min · Episode 146Credit terms are the default way B2B companies buy, and 72% of buyers prefer them, but the process behind them is still stuck in manual invoicing. John Jakobe, VP of Commercial…
- Where AI Agents Are Working in B2B eCommerce...and Why · 22 min · Episode 145Jon Feldman, Product Marketing Director at Salesforce Agentforce Commerce, joins Andy and Brian to discuss where are AI agents actually working in B2B commerce, and why? Andy…
- See It, Order It, Deliver It: Earning Repeat Business in B2B · 21 min · Episode 144Andrej Maihorn, Head of B2B Product Marketing at Kibo Commerce, joins Andy and Brian to dig into a real gap in B2B: buyers say they want to stick with their existing suppliers…
- A GEO Deep Dive - Are LLMs Recommending Your Brand? · 27 min · Episode 143This week Andy and Brian bring on Michael Schenck the Senior Product Manager at luxury rug company Jaipur Living to talk about how to get found by LLMs. This conversation goes…
- Has the Intent Box Replaced the Search Box? · 26 min · Episode 142Andrea Polonioli, product marketer at Coveo and a former cognitive science researcher, joins Andy Brian to dig into one of the most consequential parts of B2B ecommerce: search…
- What if you're not using one of the biggest B2B eCommerce growth levers? · 25 min · Episode 141Andy and Brian are joined this week by Kevin Kazenmayer, the VP of Business Strategy at TradeCentric to talk about punchout. Yes, punchout. Whether you're asking "what is…
- Is the CMO Role Disappearing in B2B? · 22 min · Episode 140On the podcast today, Andy and Brian chat with fellow Master B2B guy Jared Blank about why so many companies are eliminating (or have eliminated) the Chief Marketing Officer…
- How to Use Analyst Research in eCommerce Tech Selection · 22 min · Episode 139Brennen Volbeda, Senior Director of Digital Experience & Strategy at PCNA, joins Andy Hoar and Brian Beck to pick up last week's conversation on the Paradigm B2B Combine and dig…
- Andy's New Paradigm B2B eCommerce Platform Combine · 26 min · Episode 138Brian is back from Ireland and he's chatting with Andy about his Paradigm B2B Combine, his eighth annual independent evaluation of B2B eCommerce platforms. Andy breaks down what…
- Get Big or Get Small... · 24 min · Episode 137Meta just cut its AI developer pricing to a quarter of what Claude and OpenAI charge. Is that a smart land grab or a sign of weakness? Jared Blank and Andy Hoar (Brian's on…
- AI is changing executive careers faster than most leaders realize · 29 min · Episode 136In this episode of The Master B2B Friday 15, hosts Jared Blank and Andy Hoar welcome former Grainger executive Meeta Kratz for a candid discussion about leadership in the AI era…
- Are B2B and B2C eCommerce Becoming One in the Same? · 24 min · Episode 135This week, Andy and Brian talk about the convergence of B2B and B2C eCommerce. When they look at what customers of each type expect - and the way that B2B companies (and B2C)…
- Getting Your Catalog Data Under Control · 22 min · Episode 134This week...TWO special guest stars on the pod (well, one special guest star and one other Master B2B person stepping in for Andy while he's out). Elastic Path CEO Bryan House…
