Mastering Tech Growth
by Mike Sirius
Latest episode
The Engineering Trap: Why Most CTOs Never Become Real Executives
The Engineering Trap: Why Most CTOs Never Become Real Executives
About this podcast
Weekly chats with industry leaders to bring you you big ideas on how to grow.
Episodes
The newest 20 of 92 episodes
- The Engineering Trap: Why Most CTOs Never Become Real Executives · 1 h 16 min · Episode 92Most “CTOs” are still senior engineers with a fancy title — stuck in the code, fumbling in the boardroom, and bleeding money through bad tech decisions. This conversation shows…
- Why Founders Who Admit ‘I Don’t Know’ Will Win the AI Race — Alan Gregerman · 1 h 14 min · Episode 91Stop hoarding expertise. Start unlocking growth with real curiosity. Most tech teams trust expertise. Leaders build, iterate, and launch what they “know”—but 8 out of 10…
- From Output to Outcomes: A New Era in Tech Growth · 1 h 15 min · Episode 90In this conversation, Mike Sirius and Matt Watson discuss the evolving landscape of tech growth, emphasising the shift from merely closing tickets to owning outcomes. They…
- How to Run a Full-Funnel Playbook for Repeat Revenue · 1 h 21 min · Episode 89In this conversation, Mike Sirius and Samir Samir ElKamouny discuss the essential strategies for mastering tech growth, focusing on the importance of identifying bottlenecks…
- How to Validate an AI SaaS Idea by Building It in a Weekend — with Richardson Dackam · 1 h 10 min · Episode 88Richardson Dackam is an AI Automation Engineer who's built a full ecosystem around one goal — helping founders build faster using AI. A YC Startup School alum and former senior…
- What Happens When Engineers Think Like CEOs? — with Ryan Debenham · 1 h 21 min · Episode 87In this conversation, Ryan Debenham shares insights on the importance of crossing lanes in the tech industry, emphasising that software engineers must engage with go-to-market…
- Strategy First, Tech Second: How CTOs Drive Business Value · 1 h 22 min · Episode 86In this conversation, Mike Sirius and Andrei Nita discuss the critical role of strategy in technology leadership, emphasising that successful CTOs prioritise business goals over…
- AI & Ads in 2025: What Every Growth-Minded Brand Should Know — with Hikari Senju · 1 h 8 min · Episode 85In this episode, Mike Sirius and Hikari Senju delve into the transformative role of AI in advertising. They explore how AI can streamline ad creation, enhance personalisation…
- The $500M GTM System Behind META and McDonald’s Launches · 1 h 20 min · Episode 84Stop treating go-to-market like a one-off campaign. Build it like a product with alpha, beta and brutal go/no-go rules so you can ship faster, learn faster, and avoid the “we…
- Exit Ready vs Exit Trapped: Why Most Founders Get This Wrong · 1 h 27 min · Episode 83Selling your business is where most founders lose their leverage, not win it. This episode shows how to turn your tech company or agency into a sellable asset years before exit…
- How AI Agents Will Revolutionise Work by 2030 — Suman Kanuganti · 1 h 8 min · Episode 82You’ve met AI assistants. Now imagine one that knows you. It understands your ideas, your voice, your judgment, and works beside you. In this episode, I sit down with Suman…
- Top Business Exit Planner Reveals Secret Strategies for MAXIMUM Profit — with Marc Adams · 1 h 27 min · Episode 81Marc Adams helps business owners plan their exit the smart way. He is a top business exit planner, M&A expert, and best-selling author. Marc shows founders how to grow their…
- 10x Your Chances of Finding Product-Market Fit with Vibe Coding — with Ali Hafizji · 1 h 14 minAli Hafizji is the CEO of Wednesday Solutions and the creator of the Vibe Sprints system — an AI-powered approach to product validation that gives early-stage startups up to 10x…
- We Spent $68M on LinkedIn Ads: What Actually Works for B2B Lead Gen — with Garrett Mehrguth · 1 h 18 minGarrett Mehrguth is the CEO of Directive and co-founder of Abe — a high-performance LinkedIn ads agency helping companies like Uber, Zoom, Gong, and AWS turn clicks into…
- Give a S**t : That´s The Seed All The Good Things Come From with Sphira Tucker · 1 h 18 minSpriha Tucker is the Field CTO at Buildkite — a developer-first platform powering high-scale CI/CD pipelines. She’s a two-time Y Combinator founder, and previously built dev…
- You Don't Need More Marketing, You Need More Visibility – Leverage LinkedIn to Get It with Ben Buaron · 1 h 6 minToday, Mike is joined by Ben Buaron, Founder & CEO of Windmill Growth. They help founders turn their LinkedIn into their number one growth channel. No hacks, no influencer…
- How to Stay Visible When AI Decides What Shows Up When People Search with Bruce Clay · 1 h 36 minFor today’s episode, Mike is joined by the father of SEO, Bruce Clay. Since 1996 he's been helping businesses get found online. He has taught 1000s of marketers and written…
- How to Truly Connect on LinkedIn and Turn Contacts into Clients with Natasha Walstra · 1 h 6 minFor today’s episode, Mike is joined by Natasha Walstra, the founder and CEO of Near Point Strategies. She helps founders turn relationships into revenue using Smart Content…
- How Reflection and Purpose Drive Tech Innovation and Success with Elizabeth Bieniek · 1 h 16 minFor today’s episode, Mike is joined by leadership and innovation consultant, Elizabeth Bieniek. The tech visionary who co-founded WebEx Hologram at Cisco and was named one of the…
- Turn the Traffic You Already Have into Serious, Scalable Revenue with Matthew Stafford · 1 h 15 minFor today’s episode, Mike is joined by Matthew Stafford, managing partner of Build Grow Scale, who has helped hundreds of e-commerce stores hit eight figures, including brands…
