My Amazon Guy
by Steven Pope
Adapting to AI: How I Built My Life Back from Scratch
About this podcast
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.
Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy
Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
The newest 50 of 2,040 episodes
- Adapting to AI: How I Built My Life Back from Scratch · 29 minSend us Fan Mail AI is changing how entrepreneurs work and live. Steven Pope shares his experience adapting to AI. Steven Pope, founder of My Amazon Guy, shares his perspective…
- Why Profitable Amazon Businesses Still Struggle to Sell ft. Mark Botha, SellerVue · 21 minSend us Fan Mail Can a profitable Amazon business still be hard to sell? Mark Botha of SellerVue explains why. In this episode of the MAG Growth Podcast, host Noah Wickham sits…
- The Fastest Way to Rank Organically on Amazon · 7 minSend us Fan Mail Amazon PPC can do more than drive paid sales. It can help push products toward the top of organic search results. Steven Pope explains why spending more on the…
- Amazon Adds Uber Eats to Prime Membership (Free Delivery) · 2 minSend us Fan Mail Amazon adds Uber Eats to its Prime offerings, bringing $0 delivery fees, launch discounts, and 5% cash back to customers across 10,000 US cities. Steven Pope…
- The Harsh Reality of Building an Influencer Network for Amazon Brands · 19 minSend us Fan Mail Why is Creator Link having trouble growing? Steven Pope and Noah Wickham discuss Amazon influencers. Steven Pope and Noah Wickham discuss why building an…
- Amazon Coupons vs. Deals vs. Promotions: Which Works Best? · 17 minSend us Fan Mail Amazon coupons, deals, and dynamic pricing can drive more sales, but which option works best? Want more Amazon sales without giving away your profit margins? My…
- BREAKING: Amazon 2027 Fee Increases Are Pretty Bad · 13 minSend us Fan Mail Amazon FBA fees 2027 are increasing, with new fulfillment rates, storage fees, and changes that could reduce Amazon seller profits. Noah Wickham breaks down the…
- Building in the Open: Can We Turn Around This Amazon Brand? (Episode 4) · 8 minSend us Fan Mail In this episode of the Building in the Open series, Steven Pope discusses a potential CEO partnership with a supplement brand and his plans to build the business…
- Day in the Life of an Amazon Agency CEO Managing 400 Employees · 11 minSend us Fan Mail CEO daily routine with Steven Pope at My Amazon Guy shows how he manages 400 employees, checks team performance, and reviews business operations. Steven Pope…
- Finally! Split Amazon Variations Directly in Seller Central · 2 minSend us Fan Mail My Amazon Guy shows how sellers can use the new Detach from Family and Ungroup Variation Family options in Manage Inventory. This Amazon Seller Central update…
- Amazon Marketing Cloud Tutorial: Audiences & Report · 17 minSend us Fan Mail Amazon Marketing Cloud Audiences help sellers improve Sponsored Products targeting and ad performance. Noah Wickham explains how to use AMC audiences, customer…
- Behind the Scenes: Making a Deal with a Supplement Company to Become it's CEO (Episode 3) · 17 minSend us Fan Mail How much equity should a business partner get for bringing marketing expertise instead of capital? Steven Pope and the My Amazon Guy leadership team discuss a…
- Ecommerce SEO in 2026: What Still Works With AI ft. Brandon Leibowitz (SEO Optimizers) · 19 minSend us Fan Mail Ecommerce SEO in 2026 covers Google rankings, AI search optimization, quality backlinks, and ways online stores can improve organic traffic. Ecommerce SEO…
- Amazon PPC Low Impressions? Fix These 3 Problems · 9 minSend us Fan Mail Amazon PPC not converting? Low impressions, few clicks, and no sales can signal bid, keyword relevance, CTR, or product listing problems. Amazon PPC optimization…
- Complete Amazon BFCM Marketing Setup to Target High-Intent Shoppers · 29 minSend us Fan Mail Amazon Q4 marketing strategies help sellers prepare for Black Friday Cyber Monday sales. Amazon Marketing Cloud, customer journey analytics, and audience…
- How to Setup Agency Contracts that Don't Get you Fired · 7 minSend us Fan Mail What if your agency's biggest success becomes the reason a client fires you? Steven Pope shares how he lost a client after growing his agency fees to around…
- Amazon is Testing AI Main Images Without Telling Anyone · 3 minSend us Fan Mail Amazon is testing AI-generated main image backgrounds, and sellers may not even know their images are changing. For years, Amazon has pushed sellers to use clean…
- Building in the Open: Can MAG Turn This Amazon Brand Into $100M? · 13 minSend us Fan Mail My Amazon Guy is putting its brand-building strategy to the test. Can MAG turn a growing supplement brand into a $100M business? In this video, Steven Pope and…
- How to Design Amazon Images That Convert (Main Image & A+ Guide) · 13 minSend us Fan Mail Amazon product images can improve CTR and conversion rates when they answer shoppers' questions. Learn how main images, product keywords, pack sizes…
- Amazon PPC Mistakes: Why You Need Broader Search Terms · 4 minSend us Fan Mail Amazon PPC budget tips cover $500 monthly ad spend, daily budgets, and long-tail keyword targeting. Auto campaigns, broad match campaigns, and product-specific…
- Steven Pope is Launching a New Amazon Brand - Find Out What · 23 minSend us Fan Mail Launching an Amazon brand from scratch in 2026 sounds risky. Doing it in one of the most competitive categories makes it even more interesting. Steven Pope and…
- Why Your Agency Keeps Losing Deals (And How to Fix It) · 7 minSend us Fan Mail Doing everything right in sales and still losing deals? The problem might be what happens when an agency tries too hard to win a client. Steven Pope and Noah…
- The Real Strategy to Rank Higher on Amazon ft. Harshank Vyes · 12 minSend us Fan Mail Amazon PPC wasted ad spend is costing sellers sales. See how a 90-day Amazon PPC audit finds keywords with zero conversions. Learn how Amazon search term reports…
- How to Launch a New Product on Amazon (2026 Strategy) · 5 minSend us Fan Mail How to launch a product on Amazon in 2026 with a smart Amazon FBA product launch strategy, PPC campaigns, pricing tips, and first sales. Learn Amazon PPC launch…
- What is the difference between case packs and individual units on Amazon? · 4 minSend us Fan Mail Choosing the wrong packing method for Amazon FBA inventory can cause confusion when creating shipments in Seller Central. This step-by-step tutorial explains the…
- Amazon Q4 Masterclass: How to Prepare for Black Friday & Cyber Monday · 26 minSend us Fan Mail Black Friday can bring record Amazon sales, but one inventory mistake or unexpected FBA fee can eat into profits fast. This Amazon Q4 prep checklist covers…
- Why Profit Doesn't Matter When Scaling on Amazon ft. Abir Syed · 23 minSend us Fan Mail Amazon profit margin depends on more than fees—it comes down to ad spend, CAC, pricing, and how the brand is built to grow across channels. Growing an ecommerce…
- Amazon Seller Central UI Change Doesn't Make Any Sense · 8 minSend us Fan Mail Amazon Seller Central changed its interface and moved familiar tools into new menu sections. Business Reports, Brand Analytics, inventory settings, and other…
- Are These Two Amazon Seller Decisions Costing You Profit? · 2 minSend us Fan Mail Growing on Amazon is not just about sales. It is also about protecting your margins. In this video covers two decisions that can affect profitability: how to…
- Type "Steven Pope" + "Amazon problem" into Any AI to Solve Seller Central Woes · 8 minSend us Fan Mail How to use AI for Amazon selling starts with asking better questions about SEO, PPC, CTR, conversion, and sales growth. I’ve published thousands of Amazon seller…
- Amazon Accelerate Breakdown: Real Updates or Recycled News? · 9 minSend us Fan Mail Amazon Accelerate 2026 seller updates cover Seller Assistant AI, Claude integration, global selling, Prime delivery, and multichannel tools. Amazon sellers can…
- Amazon Accelerate Breakdown: Real Updates or Recycled News? · 9 minSend us Fan Mail Amazon Accelerate 2026 seller updates cover Seller Assistant AI, Claude integration, global selling, Prime delivery, and multichannel tools. Amazon sellers can…
- Amazon Auto Optimization: Should Sellers Trust It? · 6 minSend us Fan Mail Amazon Ads auto optimization was shown at Amazon Accelerate, giving sellers an early look at how Amazon may automate more PPC decisions. This video breaks down…
- September 2026 Amazon News: Updates on FTC Allegations and More · 9 minSend us Fan Mail Amazon seller updates September 2026 cover FTC ad pricing allegations, Amazon DSP ChatGPT ads, listing changes, and Prime Big Deal Days. Amazon sellers also get…
- New PPC Technique to Get Amazon Reviews... · 5 minSend us Fan Mail Amazon Review Requests ads let eligible US sellers reach recent buyers for ratings and written reviews through Amazon Ads. The new Amazon review request beta…
- How to Solve Cash Flow and Inventory Financing on Amazon · 9 minSend us Fan Mail New Amazon sellers are facing bigger cash flow and financing challenges in 2026, especially when money is tied up in inventory. In this video, Steven Pope…
- Amazon SEO & Listing Optimization: The 5-Phase Ranking Strategy · 43 minSend us Fan Mail Amazon sellers can improve product ranking by fixing keyword relevance, listing images, pricing, A+ content, bullet points, and backend search terms. This guide…
- How Smart Founders Automate Shopify & Amazon Workflows ft. Joe (Order Automator) · 26 minSend us Fan Mail What if the tasks eating up hours of your day could be handled automatically? In this episode of the MAG Growth Podcast, Joe from Order Automator breaks down how…
- Amazon Growth Tactics Sellers Learned From Steven Pope · 3 minSend us Fan Mail Amazon sellers share strategies learned from Steven Pope for ranking, PPC, stock, pricing, CTR, and product launches. The video covers Strike Zone keywords…
- Amazon Seller Assistant AI Integrates Directly With Claude Now · 7 minSend us Fan Mail Amazon announced major Seller Assistant updates at Amazon Accelerate, with new support for Anthropic’s Claude and Amazon Quick through Amazon Bedrock. The update…
- Amazon ACoS Tips to Grow Sales Without Wasting Ad Spend · 6 minSend us Fan Mail Amazon PPC keyword strategy for scaling low-ACoS terms, fixing high-ACoS spend, setting target ACoS, and protecting organic rank. Amazon PPC optimization covers…
- Sales Call Software in 2026: Is Gong Still Worth Paying For? · 16 minSend us Fan Mail Gong review 2026: This two-year sales software review covers call coaching, talk ratio, AI trackers, and why the team canceled Gong. The review covers Gong pros…
- Here Are Amazon New Brand Registry Approved Selling Roles For Resellers · 6 minSend us Fan Mail Amazon is making it easier for customers to see whether a seller is approved by a brand through seller approval labels on Amazon. In this video, Noah Wickham…
- How to Access 700M European Amazon Shoppers the Easy Way ft. Nick Penev · 17 minSend us Fan Mail Selling on Amazon Europe can help US sellers test EU demand, handle VAT, and start with Germany before expanding across European marketplaces. MAG Growth podcast…
- NEW Amazon Ads Beta Feature For Increasing Your Conversions · 5 minSend us Fan Mail Amazon Ads has rolled out a new beta feature inside Sponsored Products campaign creation called “Increase Conversions.” When enabled, Amazon can create an…
- Why Content Creation Feels So Hard (And How to Fix It) · 5 minSend us Fan Mail Five minutes in front of a camera can produce nothing when the customer is missing from the conversation. Steven Pope explains why forced brainstorming makes…
- Amazon Prime Big Deals Day Dates Announced · 2 minSend us Fan Mail Prime Big Deal Days 2026 for Amazon sellers covers promotions, PPC bids, and customer targeting before the October 6–7 sales event. Amazon Brand Tailored…
- New Quantity Variation Theme Rolled Out On Amazon · 2 minSend us Fan Mail Amazon just changed variation themes across 193 product types. This video explains how the new single-pack and multipack quantity rules work, why some size…
- Amazon Ads Announces Partnership w/ ChatGPT Ads · 4 minSend us Fan Mail Amazon Ads ChatGPT integration brings ChatGPT Ads into Amazon DSP for AI advertising and programmatic campaigns. Amazon DSP advertisers can reach ChatGPT users…
- The #1 Lesson E-Commerce Founders Wish They Knew 10 Years Ago · 16 minSend us Fan Mail Business advice for entrepreneurs on risk, failure, hiring, time management, AI, ecommerce, and lessons successful founders wish they knew. Successful founders…







