Note de episod
We just came out of Creativity Week, and we sat in on three different webinars covering AI in branding, B2B marketing psychology, and why most creative briefs are broken. In this episode, Derek and Marc break down the 9 biggest takeaways — 3 from each session — and argue about a few of them along the way.If you're in marketing, brand strategy, or B2B, this one's packed with frameworks and stories you can actually use.WHAT WE COVER:Session 1: Stef Hamerlinck — The Future of Branding is Generative- Why the "sea of sameness" is turning into a "swamp of sameness" as AI floods every channel- The…
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