About this podcast
Unlock the secrets of Product-Led Growth success and thrive with expert insights, strategies, and success stories in every episode!
www.hybridgtm.com
Episodes
The newest 20 of 74 episodes
- Why Websites Matter More in the AI Era · 47 minIn this episode of ThriveCast, we speak with Crystal Carter, Head of AI Search and SEO Communications at Wix and author of the book The New Rules of AI Search, about why a…
- Should CMOs Cut SEO Budget or Just Add AEO/GEO? · 41 minIn this episode of ThriveCast, we speak with Hank Azarian, founder of Hank Azarian Consulting and an enterprise SEO & AI consultant working with publishers and PE-backed brands…
- How to build a Content engine with Claude Cowork & Obsidian · 45 minIn this episode of ThriveCast, we speak with Emmanuel Lavoie, CEO of Jetstream Hospitality Solutions — a Canadian, commission-based tech-enabled service company that helps hotels…
- Life Maxxing in the AI Era · 34 minIn this episode of ThriveCast, we speak with Dave Guttman, founder of Guttman Media and serial entrepreneur with eight- and nine-figure exits — who at 24 was misdiagnosed with…
- Why Great Products Fail And How to Shorten the Adoption Curve · 44 minIn this episode of ThriveCast, we speak with Holley Miller, Founder and President of Grey Matter Marketing — a strategist who sits at the rare intersection of market behavior…
- Beyond Vibe Coding: The AI Software Factory · 37 minIn this episode of ThriveCast, we speak with John Kennedy, co-founder of Actual AI and a veteran Dev Tools leader (AWS, Acquia, Upsun), who shares how engineering teams are…
- From Agency Hustle to an Exit: The AI-Native GTM Playbook · 36 minIn this episode, Johann Nogueira shares his journey from building multiple ventures to exiting his AI-driven GTM platform. With over 20 years of experience, he walks through how…
- AI in GTM: Hype, Hope, and What Actually Works · 55 minIn this episode of ThriveCast, we host a panel with Molly Bowden (GTM Operations Leader), Jonathan Carford (VP GTM Strategy at Momentum), and Gururaj (Founder of ThriveStack) to…
- Product Got Easier. Distribution Got Brutal. · 38 minIn this episode of ThriveCast, we speak with Matthew Whyatt, B2B SaaS growth advisor and founder of techtorque.co, who shares why the dynamics of SaaS growth have fundamentally…
- Revenue is not a North-Star metric · 45 minIn this episode of ThriveCast, Michael Kuhl shares how AppFire shifted from obsessing over revenue and churn to building a growth engine powered by leading indicators. Drawing…
- How Cloudinary scaled from 0-$100M+ ARR · 49 minIn this episode of ThriveCast, we speak with Sanjay Sarathy, VP of Self-Serve and Developer Experience at Cloudinary. Sanjay shares Cloudinary’s journey from a developer…
- GTM Growth Audit - by Marlena Sarunac · 41 minIn this episode of ThriveStack’s podcast, we speak with Marlena Sarunac, an award-winning CMO and co-founder of Company Advice. Marlena shares her GTM Growth Audit framework, a…
- Rethinking the Funnel: How B2B Growth is Being Rewritten by AI · 38 minJohn Neeson — the mind behind the legendary B2B Demand Waterfall and Co-Founder of SiriusDecisions — joins Gururaj Pandurangi to trace the evolution of how companies create…
- The Growth Operating System — Building Alignment, Activation, and Accountability · 40 minAndrew Capland — one of the most respected voices in product-led growth — returns to ThriveCast to unpack what he calls the “Growth Operating System.” After years leading…
- Why We Buy: The Hidden Psychology of Conversions · 44 minChris Silvestri — a software-engineer-turned-conversion-copywriter — shares how understanding human psychology, UX, and messaging consistency can transform a SaaS website from a…
- Freemium in the Age of AI: Myth, Model, or Growth Engine? · 56 minIn this week’s ThriveStack webinar, we sat down with Dave Boyce—author, product-led growth (PLG) advocate, and seasoned operator—to unpack the realities of freemium in SaaS. With…
- Future of SaaS, Investments and Innovations: A Fireside Chat with Dave Hersh · 50 minThriveStack and Dave HershAug 20, 2025 In this fireside chat, Gururaj Pandurangi sits down with Dave Hersh, founding CEO of Jive Software and now a coach to startup founders and…
- Product Activation: Key Drivers and Growth Leaks · 55 minIn SaaS, getting sign-ups is only half the battle. The real challenge lies in ensuring those users activate — reaching the moment when they first experience real value from your…
- From BigQuery to MotherDuck: Reinventing the Data Warehouse with Jordan Tigani · 48 minIn this episode, we chat with Jordan Tigani, co-creator of BigQuery and now CEO of MotherDuck, a next-gen, serverless analytics platform built on top of DuckDB. Jordan walks us…
- #49 — Scaling Smart: Lessons from Christian Nielsen on Bootstrapping a PLG SaaS · 56 minIn this Thrivecast episode, Gururaj P hosts Christian Nielsen, the Chief Product Officer and co-founder of uQualio, a Copenhagen-based SaaS company revolutionizing video…
