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S1 E20: The Evolution of Podcast Advertising: Insights with Grant…
S1 E20: The Evolution of Podcast Advertising: Insights with Grant…
Om denne podcast
If you're not obsessed with the podcast advertising space then this podcast will be boring af. We like to say Make Better is the Facebook ad library for Podcast Ads!
Join us as we explore the latest trends, strategies, and techniques for creating effective podcast ads. Each episode features real-world examples of ad reads from your favorite brands, offering practical takeaways, ad inspiration, best practices, and more.
Make Better regularly hosts top industry experts to share their insights and experiences in the podcast advertising space, providing valuable perspectives on what makes a good, better, and great ad. From beginner to seasoned pro, the Make Better Podcast has something for everyone looking to achieve their podcast advertising goals.
So whether you're looking to maximize your ROI, increase your brand awareness, or simply get inspo on all things podcast ad creative, tune in to the Make Better Podcast and start making better ads today!
Episoder
- S1 E20: The Evolution of Podcast Advertising: Insights with Grant from Right Side Up · 1 t. 9 min.Dive into the dynamic world of podcast advertising with Amelia, Adam, and special guest Grant, Director of Offline Practice at Right Side Up. With nearly a decade of experience…
- S1 E 19: Podcast Marketing Mastery: Top 10 Lessons in Podcast Advertising from Eric Smith · 50 min.In this insightful episode of Make Better, we are joined by Eric Smith, SVP of Growth at Incremental Media, to delve deep into the world of podcast advertising. Eric, with nearly…
- S1 E18: Pixel Progress Not Perfection: How, What, and Why Pixel-Based Attribution for Podcast Advertising · 41 min.In this episode of "Make Better," hosts Amelia Coomber and Adam McNeil take us on an immersive journey into the world of pixel-based attribution for podcast advertising. As the…
- S1 E17: The Ultimate Ad Read Showdown: A Live Challenge of Wit, Words, and Ad Reads · 40 min.Join us for an unforgettable episode of "Make Better," where hosts Amelia and Adam elevate podcast advertising to an art form with their live ad read game show. In this…
- S1 E16: Decoding The Podcast Ad Space - Mastering Metrics & Methods for 2024 · 43 min.Join us on "Make Better" for an insightful journey into podcast advertising. In this episode, experts Adam, from Adopter Media, and Amelia, the marketing lead at Podscribe…
- S1 E15: Mastering Monetization and Engagement for Publishers — Featuring Liv and Jalen from The Athletic · 60 min.In this new exciting episode of Make Better, brought to you by Podscribe, Co-hosts Adam McNeil (ADOPTER Media) and Amelia Coomber (Podscribe) venture into the heart of podcast…
- S1 E14: Is AI Revolutionizing Podcast Ads? Ad Insights from Lindsay Smith (VP, Creative @Ad Results Media), the Role of AI in Advertising, and Content-Driven Ad Strategies · 59 min.Welcome to Episode 14 of Make Better brought to you by Podscribe! In this episode, we're joined by special guest host Lindsay Smith the VP, of Audio Insights and Creative at Ad…
- S1 E13: Tuning into Influence with New, Big, & Bigger Advertisers: Deconstructing Ads with Giancarlo — Impossible Foods and Poise · 60 min.Join us in this insightful episode of "Make Better" as we delve into the art and science of podcast advertising. Our special guest, Giancarlo from Crooked Media, brings a unique…
- S1 E12: Ad Reads Only: Caraway, Ritual, LiquidIV · 5 min.Welcome to another exciting Bonus episode of "Make Better"! Brought to you by Podscribe. This episode is an "Ad Reads Only" Episode where we showcase exclusively ad reads…
- S1 E11: Podcast Pioneers vs Podscribe AI with Special Guest Stew from Oxford Road — Caraway, Ritual, LiquidIV · 52 min.In this electrifying episode of Make Better brought to you by Podscribe, we dive deep into the world of ad scoring with our special guest, Stew Redwine VP of Creative at Oxford…
- S1 E10: Ad Reads Only: Always Sunny Edition — Dissecting Always Sunny's Ad Integration Magic with Vuori, Factor, and Huel · 5 min.Welcome to another exciting Bonus episode of "Make Better"! Brought to you by Podscribe. This episode is an "Ad Reads Only" Episode where we showcase exclusively ad reads…
- S1 E9: Always Sunny Edition — Dissecting Always Sunny's Ad Integration Magic with Vuori, Factor, and Huel · 23 min.In this dynamic, hilarious, and thought-provoking episode of Make Better brought to you by Podscribe, join your favorite hosts, Adam and Amelia, as they demystify the masterful…
- S1 E8: Ad Reads Only: Fiction Edition — Immersive Tales and Sponsored Breaks: ShipStation, SimpliSafe, and Headspace · 5 min.Welcome to another exciting Bonus episode of "Make Better"! Brought to you by Podscribe. This episode is an "Ad Reads Only" Episode where we showcase exclusively ad reads…
- S1 E7: Fiction Edition — Immersive Tales and Sponsored Breaks: ShipStation, SimpliSafe, and Headspace · 22 min.Welcome to another exciting episode of "Make Better"! Brought to you by Podscribe. Join hosts Amelia and Adam as they explore the fascinating world of fiction podcasts and how ad…
- S1 E6: Ad Reads Only: Health & Fitness Edition — Wellness on Air: Exploring DR & Awareness focused ads on Flagship Shows from brands like Butcher Box, LMNT, Canva, and Mailchimp · 6 min."Ad Reads Only" Episode where we showcase exclusively ad reads, without the commentary! Looking to just get ad inspiration and listen to top ad reads? This is the episode for…
- S1 E5: Health & Fitness Edition — Wellness on Air: Exploring DR & Awareness focused ads on Flagship Shows from brands like Butcher Box, LMNT, Canva, and Mailchimp · 52 min.Welcome to another exciting episode of "Make Better"! Brought to you by Podscribe. Tune in to Season 1, Episode 5 "Wellness on Air: Health & Fitness Edition" to gain valuable…
- S1 E4: Ad Reads Only: Comedy Edition — The Good, The Better, and The Hilarious: Hairstory, Rocket Money, Master Works, and Manscaped · 8 min."Ad Reads Only" Episode where we showcase exclusively ad reads, without the commentary! Looking to just get ad inspiration and listen to top ad reads? This is the episode for…
- S1 E3: Comedy Edition — The Good, The Better, and The Hilarious: Decoding the Best Testimonial-style Ad Reads in Comedy Podcasts. · 35 min.Welcome to another exciting episode of "Make Better"! Brought to you by Podscribe. In this episode, we embark on a journey into the captivating world of comedy show podcast ads…
- S1 E2: Ad Reads Only: True Crime Edition — Scary Good or Scary Bad? Curology, Peleton, Rocket Money, and Daily Harvest · 6 min."Ad Reads Only" Episode where we showcase exclusively ad reads, without the commentary! Looking to just get ad inspiration and listen to top ad reads? This is the episode for…
- S1 E1: True Crime Edition — Scary Good or Scary Bad? Breaking Down DR Podcast Ads on True Crime Podcasts with Adam McNeil from ADOPTER Media · 16 min.In the debut episode of "Make Better: True Crime Edition," brought to you by Podscribe we dive into the world of direct response ads on true crime podcasts. Our expert guest…
