Shift Click
Latest episode
The Sales Enablement Series: Why Storytelling Still Rules B2B Sales
The Sales Enablement Series: Why Storytelling Still Rules B2B Sales
About this podcast
Shift Click is a podcast about eCommerce tech, innovation, the people who are driving it, and their combined influence. Every month, we feature entrepreneurs and industry experts and take a deep dive into their journeys and share their insights and perspectives on trending eCommerce topics. Shift Click aims to separate hype from reality, especially in the commerce industry and shine a practical light on new and emerging technology.Shift Click is brought to you by Codup - a Software Development Firm that specializes in simplifying complexities in eCommerce through pragmatic engineering.
Episodes
- The Sales Enablement Series: Why Storytelling Still Rules B2B Sales · 39 minWhat does sales enablement really mean in 2025? It’s a question many B2B leaders are asking as buyer expectations shift and digital tools take center stage. In this episode of…
- 2025 E-Commerce Evolution: What Last Year Taught Us · 1 h 5 minIn today’s episode, we dive into the hottest news of 2024 with Shopifreaks Founder, Paul Drecksler. From the explosive feud between WordPress and WP Engine shaking up the digital…
- Building Trust and Success in B2B E-Commerce with Jason Greenwood of Greenwood Consulting · 1 h 16 minWhat happens when B2B buyers start their supplier searches on Amazon and Google? Join us as eCommerce expert Jason Greenwood uncovers the critical importance of digital presence…
- Powering B2B eCommerce Success and Overcoming Challenges with Mark Brohan, President at Digital Commerce 360 · 55 minIn this episode, we talked into the intricate world of B2B eCommerce with Asim Bawany and Mark Brohan, uncovering a spectrum of insights and strategies essential for navigating…
- Agile Strategies in B2B eCommerce with Lori McDonald, CEO of Brilliance Business Solutions · 44 minIn this episode of our B2B e-commerce series, we're featuring Lori McDonald, a visionary who bridges the awe-inspiring realm of digital commerce. Lori's journey from the control…
- Personalization in B2B eCommerce and How AI can Help with Jason Hein from Bloomreach · 1 h 1 minIn this 10th episode of Shift Click, and the first episode of our B2B series, Maaz dives into an insightful discussion with Jason Hein, a passionate B2B Ecommerce Evangelist and…
- Exclusive Q&A Session about ECommerce SEO with Louis Smith · 55 minThis episode is packed with expert insights from Louis Smith, who’s a prominent figure in the world of Ecommerce SEO. Louis answered a series of audience-sourced inquiries…
- Building a Successful Food Brand and Taking it into 6000+ Supermarket Shelves in the UK with Jake and Nayns · 51 minIn this episode, we're venturing outside our typical tech world to dive into a mouthwatering tale of innovation. While there might be an element of "food technology"…
- Recommerce Market Outlook and Opportunities for Brands and Startups with Niall Murphy, CEO of EVRYTHING · 46 minWhy Recommerce is the Future Friendly Ecommerce? Join us in this episode as Maaz engages in an absorbing conversation with Niall Murphy, the tech-savvy CEO of EVRYTHNG, who also…
- Building Customer Communities for eCommerce Conversions with Mark Yeramian, CEO of Moast · 45 minIn this episode, Maaz connects with Mark Yeramian, the CEO of Moast, as they talk about how communities are the life blood of the digital world. They navigate the depths of…
- Strategies for Success in International Commerce with Sheila Donovan and Marc Zazeela · 1 h 1 minIn this episode, Maaz fosters an engaging conversation with Sheila Donovan, the Founder of WorldWise Ads, and Marc Zazeela, eCommerce growth creator. Exploring the various…
- Death of Keywords and How AI Could Redefine Search with Justin Leigh of Workflow Labs · 39 minIn this episode of the Shift Click, your host Maaz Ahmed engages in a dynamic conversation with Justin Leigh, CEO of Workflow Labs, as they anticipate the "Death of a Keywords"…
- Starting A Brand With A Purpose with Chad Massura of Rosy Soil · 30 minIn this episode of the 'Shift Click' podcast, host Maaz Ahmed interviews entrepreneur Chad Massura, who shares his journey of building a business as a college student that was…
- How Live Commerce Creates Human Connection with Liz Kressel of Lizard Stategy · 38 minWe're talking to Liz Kressel, eCommerce Strategy Consultant at Lizard Strategy about Live Commerce. Liz breaks it down into what is Live Commerce, the 3 ingredients that make a…
- Demystifying the Headless and Composable Hype with Rick Watson · 54 minWelcome to the latest episode of our podcast series, where we explore the world of e-commerce and its ever-evolving landscape. In this episode, we'll be discussing the buzz…
