LabTalks
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Advertising on the Fastest Blockchain | LabTalks S4 EP11 | Rebecca…
Advertising on the Fastest Blockchain | LabTalks S4 EP11 | Rebecca…
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LabTalks is the podcast for the people making infrastructure decisions in programmatic advertising.
Hosted by Ben Putley, CEO of Alkimi, each episode brings into the open the conversations the industry is having privately: where the money actually goes, what agentic AI means for media buying in practice, and what the supply chain needs to look like for the next era of advertising.
Guests include agency leads, publishers, founders, and technologists who are closest to where the industry is heading.
No vendor pitches. No recycled conference takes. Just the questions worth asking.
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- Advertising on the Fastest Blockchain | LabTalks S4 EP11 | Rebecca Simmonds · 15 min · Sesong 5 Episode 11What does it take to run 25 million ad transactions a day, on-chain? In this episode, Alkimi CEO Ben Putley sits down with Rebecca Simmonds from Walrus Protocol to break down how…
- Raoul Pal on LabTalks with Ben Putley | #LabTalks S4 EP10 | Raoul Pal · 1 t 0 min · Sesong 5 Episode 10Real Vision's Raoul Pal just EXPOSED the shocking truth about how Platforms have been extracting YOUR attention while you get NOTHING in return... Former Goldman Sachs executive…
- Rebuilding Programmatic From Ground Up | #LabTalks S4 EP9 | Matt Wilke · 50 min · Sesong 5 Episode 9In this episode, Ben Putley speaks with Matt Wilke, Head of Digital Partnerships at Mediaplus UK and former programmatic leader who's worked across the Omnicom stack and WPP…
- The Truth About Crypto Adoption | #LabTalks S4 EP8 | Nicolas Cary · 28 min · Sesong 5 Episode 8In this episode, Ben Putley speaks with Nic Cary, founder of Blockchain.com, one of the pioneering cryptocurrency companies established in 2011. Nic built the first popular…
- Rewiring Ad Tech for Good · 44 min · Sesong 5 Episode 7In this episode, Ben Putley speaks with Amy Williams, founder and CEO of Good-Loop, a company embedding social impact directly into digital advertising. From her love-hate…
- From Vision to Velocity in Web3 · 52 min · Sesong 5 Episode 6In this episode, Ben sits down with Eleanor Hudson, Head of Ecosystem at Fabric Ventures, one of Europe's leading Web3-native VC firms. Together, they explore Eleanor’s journey…
- Navigating Web3 Events | #LabTalks S4 EP5 | Katie Narain · 41 min · Sesong 5 Episode 5In this LabTalks episode, Ben Putley sits down with Katie Narain, Web3 Member Experience Lead at Serotonin, the Web3 powerhouse helping brands navigate and thrive in the space…
- Tokenisation & Interoperability: Key Challenges for Web3’s Future | #LabTalks S4 EP4 | Robby Yung · 1 t 3 min · Sesong 5 Episode 4In this LabTalks episode, Ben Putley sits down with Robby Yung, CEO at Animoca Brands—one of the most active investors in Web3, with a portfolio spanning 550+ companies. Robbie…
- LabTalks: The UK Parliament's Role in the Future of Crypto · 34 min · Sesong 5 Episode 3In this LabTalks epiosde, Ben Putley sits down with Dr. Lisa Cameron, Chair and Founder of the Global Legislators Forum in Digital Assets and the first Crypto Parliamentary Group…
- the Future of Crypto, Blockchain, and Web3: A Deep Dive with Michaël van de Poppe · 1 t 12 min · Sesong 5 Episode 2Ben Putley sits down with Michaël van de Poppe, a crypto expert and venture capitalist, to uncover the opportunities and challenges shaping blockchain, AI, and Web3. From…
- LabTalks x UM: Balancing AI and Human Insight in a Data-Driven World · 28 min · Sesong 5 Episode 1In this episode, we chat with Simon, managing partner from UM, about the critical balance between AI and human creativity in media planning. Discover how human insights add value…
- LabTalks x Flight3: Building in Web3 – Challenges, Opportunities & Insights from the CEOs · 60 min · Sesong 3 Episode 17In this episode, we sit down with Harry Horsfall, the CEO & co-founder of Flight3, a Web3 marketing agency. He reflects on his journey from organising music festivals to diving…
- LabTalks x Kinesso: Programmatic Media, Blockchain's Impact, and the Future of Quality Journalism · 40 min · Sesong 3 Episode 16In this episode of LabTalks, Ben sits down with Chris Geils, Associate Director at Kinesso UK, to explore the evolving landscape of biddable and addressable media. Chris breaks…
- John Helm x LabTalks: Unpacking Biddable Media · 46 min · Sesong 3 Episode 15In this episode of LabTalks, Ben and John Helm dive deep into the world of biddable media, exploring its crucial role in the digital marketing funnel. They discuss the importance…
- LabTech: The Role of Validators in Alkimi’s Ecosystem · 25 min · Sesong 4 Episode 8In this episode of LabTech, we delve into the crucial role of validators in the Alkimi ecosystem. Validators are at the heart of Alkimi's decentralised ad exchange, ensuring…
- LabTech: Revolutionising AdTech with the AI-Powered DSA and the Reward Estimator · 35 min · Sesong 4 Episode 7In this episode, Chorley and Chandru explore Alkimi's latest innovations, including the shift from traditional DSPs to our AI-powered DSA. This evolution enhances targeting…
- LabTech: Updates on Recent Highlights and Events · 20 min · Sesong 4 Episode 5Hello Alkimists! Chorley and Chandru have been on the move, attending key industry events and expanding our horizons. In this episode, they recap their exciting excursions to…
- LabTalks x Magna IPG : Innovations in Supply Path Optimisation · 49 min · Sesong 3 Episode 14In our latest LabTalks episode, Ben sits down with Flaminia Sapori, Inventory Product Development Lead at Magna IPG. Flaminia shares her insights on the evolving ad tech…
- LabTech: Circulating Supply · 20 min · Sesong 4 Episode 4Join Mark and Chandru in this episode as they unravel the concept of circulating supply within the cryptocurrency ecosystem. In this episode, circulating supply is discussed both…
- LabTalks x Kinesso: Tackling Ad Fraud and Brand Safety Challenges · 48 min · Sesong 3 Episode 13In this episode of LabTalks, Ben Putley is joined by Nathan Taylor-Billings, Head of Addressable Activation at Kinesso. They discuss Nathan's background in ad tech and…
